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      Beko Addendum launch event

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      News provided by

      Beko

      07 Apr, 2024, 08:47 GMT

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      CAIRO, April 7, 2024 /PRNewswire/ -- Beko Egypt hosted an exclusive launch event on April 6th, 2024, in Maadi, Cairo, to unveil its innovative marketing campaign centered around an inheritance addendum piece. This piece, a certificate provided to Beko customers, serves as a valuable tool for passing on Beko appliances to loved ones.

      Continue Reading
      This image opens in the lightbox
      “Egyptian celebrities and stars and the BEKO marketing director Omar Badrawy enjoying the campaign launch after the film screening.”
      This image opens in the lightbox
      “Mayan el Sayed poses on arrival at the launch event.”
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      “Saba Mubarak, Hana Shiha and Engy el Mokaddem enjoying Suhour time together.”
      This image opens in the lightbox
      “Gihan el Shamashergy and Omar Badrawy, marketing director posing for a photo after speeches.”

      The event, attended by esteemed guests and prominent media figures, marked a significant milestone for Beko Egypt as it introduced a unique solution for ensuring the continuity and longevity of ownership for its appliances. During the event, Beko's Marketing Director, Omar Badrawi, delivered a compelling speech highlighting the significance of the campaign and reaffirming Beko's commitment to ensuring the longevity and quality of its products.

      Joined by industry leaders and influencers, Beko celebrated the launch of its campaign with entertainment and a traditional Ramadan Suhour, showcasing its commitment to customer satisfaction and sustainability. The introduction of the Inheritance Addendum piece reflects Beko's dedication to providing innovative solutions that enhance the overall experience for its customers, while also emphasizing its values of quality, durability, and family heritage.

      Photo - https://mma.prnewswire.com/media/2380872/Beko_1.jpg
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