Advertising Up-to-the-minute news from the advertising world. Find stories about new campaigns and marketing initiatives, alongside announcements of new developments in the industry. Keep up to date on industry conferences, apoointments, special events and expos and find out the latest news on the financial performance and growth of companies in this sector.

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18 Jan, 2019, 22:06 GMT Cision® PR Newswire® Distribution Completes SOC 2 Type II Report

Cision (NYSE: CISN) today announced it has successfully completed a SOC 2 Type II Service Organization Control (SOC 2) examination for its PR...


17 Jan, 2019, 10:57 GMT Mintegral launches a new ad exchange focused on programmatic buying of APAC traffic

Mintegral, a leading AI-driven, programmatic and interactive advertising platform, has launched Mintegral Ad Exchange, a programmatic advertising...


17 Jan, 2019, 05:01 GMT Catalyst Announces 2019 Award Winners: Bank of America, Deutsche Post DHL Group, Eli Lilly and Company, and Schneider Electric Honored for Accelerating Progress for Women in the Workplace

Catalyst announced today that Bank of America, Deutsche Post DHL Group, Eli Lilly and Company, and Schneider Electric will receive the prestigious...


16 Jan, 2019, 14:09 GMT Change Your Marketing and Sales Success by Changing One Little Word

Replacing the word "we" with the word "you" in your marketing and sales messaging may create a double-digit improvement in key responses, according...


15 Jan, 2019, 17:39 GMT SLI Systems Acquired by ESW Capital

ESW Capital LLC, has acquired SLI Systems, a cloud-based search platform that enables the world's top retailers to convert shoppers into buyers,...


15 Jan, 2019, 16:00 GMT Announcing New Name and Brand: Research Now SSI is Now Dynata

Following the merger and integration of two global leaders in first-party data, Research Now SSI announces that its new name and brand is "Dynata."...


15 Jan, 2019, 10:00 GMT Really Simple Systems CRM Launches Integration With Zapier

Top small business CRM vendor, Really Simple Systems, has today announced the release of their integration with Zapier. The integration means...


15 Jan, 2019, 09:00 GMT Brand USA Launches Storytelling Campaign to Welcome Travelers from Around the World

Today, Brand USA, the destination marketing organization for the United States, launched United Stories. United Stories is a mobile content creation...


15 Jan, 2019, 08:00 GMT Park Group Expands Its Multi-channel Marketing and Analytics Capabilities With the BlueVenn Marketing Hub

- Park Group will use the advanced analytics and marketing automation capabilities of BlueVenn for targeted, multi-channel marketing - The platform...


14 Jan, 2019, 23:00 GMT Really Simple Systems CRM Launches Integration With Zapier

Top small business CRM vendor, Really Simple Systems, has today announced the release of their integration with Zapier. The integration means...


14 Jan, 2019, 10:00 GMT Google, Ikea, Pepsico, British Airways, Primark and Carrefour, the First Firms to Confirm Their Attendance at the RBEWC

Directors and senior executives of leading global companies in the retail sector will attend the first RBEWC (Retail & Brand Experience World...


11 Jan, 2019, 13:15 GMT Lester Wunderman Passes Away at 98 Years Old

Lester Wunderman, chairman emeritus and founder of Wunderman, the original and largest direct marketing advertising agency, passed away on January 9, ...


10 Jan, 2019, 09:05 GMT Fosun Pharma Selects ArisGlobal's LifeSphere® Safety MultiVigilance Solution Suite to Support Its Global Pharmacovigilance Strategy

Selection made based on a new partnership with ArisGlobal and Epharma Healthcare Technology ArisGlobal, a leading life sciences technology provider,...


09 Jan, 2019, 10:00 GMT Mapp Becomes A Digital Marketing Platform For Marketing Rebels

Mapp unveiled their new brand last week. With striking new colors, bold taglines, and a rebellious sheep as their mascot, Mapp has repositioned...


09 Jan, 2019, 08:00 GMT Robert Kraft, New England Patriots Owner, Announced As The 2019 Genesis Prize Laureate

Today, The Genesis Prize Foundation announced prominent American philanthropist and owner of the New England Patriots football team, Robert Kraft, as ...


08 Jan, 2019, 14:00 GMT For the First Time Ever, Publishers Have Real-time Visibility Into All Video Ad Delivery and Viewing Experience Issues with Conviva Ad Insights

Conviva, the real-time measurement and intelligence platform for streaming TV, today announced the availability of Conviva Ad Insights. Leveraging...


08 Jan, 2019, 08:00 GMT Go All In 'FOR THE LOVE OF IT™' With Pepsi®

#FORTHELOVEOFIT – Pepsi®, the iconic beverage brand with entertainment pop, today unveils a new marketing platform and tagline across its trademark:...


08 Jan, 2019, 08:00 GMT Centric Software Reveals New Collaborative Digital Touch-Screen Boards

Digitally transform design ideation & assortment development and buying for retail, wholesale and e-commerce channels with game-changing innovations...


07 Jan, 2019, 10:15 GMT Macromill Inc.: Notice Regarding Change (Resignation) of Executive Officer

Macromill Inc. (Minato-ku, Tokyo, Scott Ernst, Representative Executive Officer and Global CEO) hereby inform that Jan Willem Gerritsen, Executive...


07 Jan, 2019, 09:04 GMT Slendertone Launches 'Your Personal Body Toner' Global TV Campaign

Subtitled Digital Version of TV ad available here https://www.youtube.com/watch?v=FZo-T2F0y4E Slendertone, the world leader in muscle toning products ...


03 Jan, 2019, 13:30 GMT Cision Acquires Leading Social Media Company Falcon.io

Cision® (NYSE: CISN) today announced it has acquired Falcon.io, a leading social media company with offices in New York, Copenhagen, Sofia, Berlin,...


03 Jan, 2019, 06:45 GMT Dawson and Algarni LLC. Sets Goal For Gulf State Expansion

Dawson and Algarni LLC. is a public relations company that specializes in Arabic and English Multimedia Communications. They create researched based...


21 Dec, 2018, 23:20 GMT Artprice and Cision Enter Distribution Partnership

Artprice, a Server® Group company and internet pioneer since 1985 in Europe, and Cision® are pleased to announce a newswire distribution partnership. ...


21 Dec, 2018, 14:30 GMT SourceCode Labs Launches Viewplex, a 360 Virtual Tour Creation Marketing Tool

London-based web development company SourceCode Labs has launched Viewplex™, its brand new 360 Virtual Tour Creation platform - a revolutionary...


20 Dec, 2018, 16:43 GMT Vidoomy Launches Contextual Video Targeting

Vidoomy, as a video advertising platform presents to their clients a new technology which allows them to show their advertising video campaigns not...