World's Largest Dream Database Smashes Kickstarter Goal

NEW YORK, October 4, 2013 /PRNewswire/ --

SHADOW reaches nearly $60,000 to help people record and remember dreams

SHADOW, a New-York based startup building the world's largest dream database, has smashed its funding goal on Kickstarter thanks to 2758 strong backers with 29 days remaining. Now available at $8, SHADOW helps users record and remember their dreams.

http://www.kickstarter.com/projects/hunterleesoik/shadow-community-of-dreamers

With total funding now secured, SHADOW can now finish building its mobile application, an innovative alarm clock that helps users remember and record their dreams by placing them in a cloud-based, global dream repository.

Founder hunter lee soik explains: "Some of humanity's best scientific discoveries begin in dreams, yet most of us forget 95% of our dreams within minutes of waking up. Thanks to our Kickstarter backers we can now build an app to capture all that lost dream data, and we are absolutely astounded by the positive response we've had so far. A massive thank you to every one who has backed, supported and given us your feedback, we could not have done it without you."

At its heart SHADOW is an alarm clock, but with a stunning design and advanced features. Simply tell SHADOW when you go to bed and the time you wish to wake up, and come morning it will use a series of escalating alarms. The gradual increase in volume not only makes the waking up process easier, but helps you better remember your dreams by taking you through your hypnopompic state (the transition from asleep to awake) much slower than a standard alarm clock. 

Once you're awake, SHADOW immediately prompts you to record your dreams, you can speak or text your dream into the app and if you do audio we'll transcribe to text and pull out the key words.  From there we'll push the dream to a secured server where we can anonymously organize the global data to identify major themes and trends.

For the times when remembering dreams is tricky, you can opt to answer a series of 5-10 questions designed to jog your memory. The whole process takes less than five minutes, and once the data is recorded you decide how far and wide to share it.

"Tying the dream capture process into the sleep daily cycle makes it easy to visualize dream life and tap into dream patterns trending across the world," explains SHADOW Co-founder Jason Carvalho.

Early Backers will receive the application beginning around December, and you can still back the project from as little as $2 on their Kickstarter page until the campaign ends at 11:11am on November 2.

Notes to Editor

Press-ready screenshots, headshots and SHADOW logos are available here