LONDON, August 21, 2012 /PRNewswire/ --
SMEs invest thousands of pounds on developing new websites that are not optimised for search. SearchCatalyst can help SMEs boost organic search thereby increasing web traffic and conversions
Many small and medium sized enterprises (SMEs) are failing to develop sites that are properly optimised for search engines such as Google, Bing and Yahoo. Although thousands of pounds may be invested on flashy Flash-based websites, without quality content, real depth and 'search friendly' elements, websites will fall flat in search rankings.
Search engines rank sites according to the quality of its content and relevance. Flash websites, focusing heavily on code, are often unsearchable in the eyes of search engines such as Google, and consequently left out of the rankings.
While SMEs think spending thousands of pounds on a website is enough to boost search rankings and correspondingly web traffic, according to SearchCatalyst, company from Europe's largest independent search marketing agency Greenlight, this is not enough. For web users to find the site in the first place SEO needs to be perfect; SearchCatalyst can help SMEs find their SEO mojo.
SearchCatalyst is focused 100% on small business SEO. It has devised three highly specialised SEO packages tailored to individual clients depending on desired scope and company budget.
Its SEO for small businesses includes tailoring each package to suit the business it works with. Whether the business is a local one or completely online, SearchCatalyst has experience working with each and can create a Strategy to bring more potential clients to your site.
Whatever package a company decides upon, the same high level of service, including management and reporting, will be conducted throughout the contracted period by SearchCatalyst.