LONDON, July 18, 2012 /PRNewswire/ --
Sage Pay has today announced a partnership with leading mobile commerce (mCommerce) provider, The MoBank Group.
The partnership will enable Sage Pay's 40,000+ merchants to easily integrate onto the mobile channel via MoPowered, The MoBank Group's secure Software-as-a-Service (SaaS) mCommerce solution.
This means Sage Pay's customers will be able to take full advantage of the opportunities provided by mobile commerce, allowing them to generate new revenues while providing their customers with greater choice and flexibility.
Dominic Keen, Chief Executive of MoBank explains: "Mobile commerce is growing rapidly, and more consumers are using their mobiles to make online purchases. A recent study by Forrester estimated that by 2016, 14 million people will be making purchases via mobile handsets."
Merchants are increasingly looking to integrate onto the channel to ensure they are ready for the rapid upsurge in mobile buyers.
This was highlighted in Sage Pay's annual business survey "The e-business benchmark report", which found that only 5% of e-tailers currently had apps, but 40% planned to invest in one within 12 months. This is further supported by a report undertaken by MoBank which found that 89% of SME retailers believed that mCommerce was a necessity for the growth of their business, but only 24% had integrated an mCommerce site.
In Sage Pay's study, 45% of merchants stated that time and cost were the main barriers to going mobile. The MoPowered platform has been developed with SME merchants in mind and has therefore addressed these issues. Merchants can achieve a fully transactional mobile commerce site within a matter of weeks that is fully compatible with payment card industry data security standards(PCI DSS). Additionally, a flexible pricing model utilising pay per performance models has been developed to suit this market.
Speaking about the partnership, Keen says: "We are passionate about helping retailers of all sizes to take advantage of the opportunities offered by mCommerce and are looking forward to working with Sage Pay and their clients."
John Fitchett, Channel Manager at Sage Pay comments, further: "Mobile commerce is a rapidly growing channel which our merchants need to take advantage of. We are actively looking to help our clients get onto mobile and believe that MoBank will be instrumental in making this happen, allowing them to get up and running within weeks with a powerful and affordable solution."
About The MoBank Group
The MoBank Group is a specialist in creating transactional systems on mobile, connecting retailers of all sizes with their consumers via mobile every day.
Experts in secure, industry leading mobile sites that are fully functional from search through to payment, The MoBank Group's mCommerce platform MoPowered, supports merchants at every stage of m-site integrationfrom site building, inventory cataloguing and marketing through to mobile checkout.
Dedicated to providing mCommerce for all, MoPowered represents a specialised, accessible and cost effective solution to help all retailers to take advantage of the growth opportunities offered by mCommerce. MoPowered enables merchants to quickly and seamlessly integrate a mobile channel strategy.
Bridging the gap between the payments and mobile world, The MoBank Group is PCI-DSS compliant (Payment Card Industry Data Security Standard) and fully understands the checkout and payment chain. Its clients range from small bespoke retailers and seasoned British brands through to internationally recognised names such as HMV.
About Sage Pay
Sage Pay Europe Ltd is the UK and Ireland's leading independent payment service provider (PSP) and is one of the most trusted payment brands. Every year Sage Pay processes billions of pounds worth of secure payments for its 40,000 customers and makes the process of accepting payments online, over the phone, or in person simpler, faster, safer and more profitable for businesses of all sizes.
Sage Pay is a subsidiary of FTSE 100 business management software and services company The Sage Group plc.
Download Sage Pay's e-business benchmark report here: http://www.benchmarkyourebusiness.com/
SOURCE Sage Pay and MoBank