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New Plant-Based Meat Options Hit Retail Shelves as Market Heads Toward $162-Billion Projection


News provided by

USA News Group

02 Dec, 2021, 16:30 GMT

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FN Media Group Presents USA News Group News Commentary

VANCOUVER, BC, Dec. 2, 2021  /PRNewswire/ -- USA News Group  -  According to Bloomberg Intelligence analysis from earlier this year, the plant-based meat alternatives market is projected to hit $162 billion by 2030. In the leadup to this food revolution, several innovators in food tech are unveiling new products to meet the increasing market demand, including from Beyond Meat (NASDAQ:BYND), Oatly Group AB (NASDAQ:OTLY), Kellogg Company (NYSE:K), Conagra Brands, Inc. (NYSE:CAG), and Nepra Foods (CSE:NPRA) (OTCPK:NPRFF).

A new product line that's freshly hitting the market is PROPASTATM from Nepra Foods (CSE:NPRA) (OTC:NPRFF)—a company that completed an oversubscribed IPO in Canada and recently entered the US market under OTC symbol NPRFF. Key members of the Nepra Foods team have achieved CPG success in the past, after building up the Udi's Gluten Free Foods brand to the point of selling to what is now Conagra Brands, Inc. (NYSE:CAG)for US$125 million.

Nepra's first SKU released under the ready-to-eat PROPASTATM line will be Spaghetti and Meatballs. The product's meatballs are a beef analogue made from Nepra Foods' proprietary Textured Hemp Proteins (THP)TM, while the high-protein pasta noodles also use hemp flour as the base.

"Our PROPASTA™ line is truly revolutionary," says Nepra CEO David Wood. "Not many frozen food brands are plant-based, gluten-free, allergen-free, high-protein, and low-carb. Spaghetti and meatballs is a universally beloved dish, so it was a natural choice for our introductory product. It also demonstrates the power of hemp protein to transform foods, as our meal's taste and textures are uncompromised when reinventing the traditional meat-based, gluten-heavy spaghetti and meatballs."

Hemp is superior to other vegetable proteins, being both higher in protein and containing all 20 essential amino acids, while requiring no pesticides to grow, and being easier to digest and 100% allergen-free.

It has a neutral taste and color, allowing hemp to more closely mimic the foods it was designed to replace--like ground beef--without the "off" flavor sometimes associated with other plant proteins.

Hence, because of its use of hemp protein, the PROPASTATM product line becomes one of the only frozen meal options on the market that is plant-based, high-protein, gluten-free, and completely allergen-free, thus well positioning it to redefine the frozen food landscape.

As part of its phased growth strategy, Nepra Foods (CSE:NPRA) signed a 10-year lease on a new 31,000 square foot facility, with major construction underway to increase manufacturing output and expedite the development of innovative new products.

Nepra's research and development has already produced a wide array of proprietary hemp-base proteins, that are included in their current consumer marketed plant-based meats, dairy alternatives, and baked snacks, and are also sold as B2B ingredients.

In particular, the facility will allow for expansion within the other established B2B categories, including Essential Blends™, Essential Flours™, and Rheoflex®. Nepra is also targeting alternative sweeteners, alternative chocolates, and fermented foods for future development.

Additional production facilities are being constructed for a custom dry ingredient blending facility for existing B2B customers who use Nepra's ingredients as well as blends for Nepra's proprietary consumer branded products.

Another company that's developing new product options is plant-based dairy alternative innovators Oatly Group AB (NASDAQ:OTLY), which recently announced it opened its first Chinese factory. Known as the Ma'anshan production facility, at full capacity it has the potential to annually produce an estimated 150 million liters of oat-based products.

"The Chinese market is an important part of Oatly's global expansion, and the Chinese people play a big part in shifting towards a more sustainable and mainstream plant-based consumption," said Oatly CEO, Toni Petersson. "We are confident in the continued growth of the Chinese market and that the new Chinese factory will accelerate our mission to drive a societal shift towards a plant-based food system for the benefit of people and the planet."

Oatly also recently launched its newest product, non-dairy frozen dessert bars, set to hit US stores beginning in December.

"Our new non-dairy frozen dessert bars are fantastic, and I can't wait for people to try them," said Mike Messersmith, President, Oatly North America. "We're proving that oatmilk is not just for coffee, cereal or cooking, but can also be the foundation for great-tasting treats to be enjoyed during celebration moments or when a pick-me-up reward is needed."

In its most recent earning discussion, Conagra Brands, Inc. (NYSE:CAG) didn't mention its  Gardein brand, have been happy with the 33.5% increase in retail sales for its plant-based meat products or the plant-based sector. However, earlier this year, the company said the brand's sales were being fueled by "growth that is coming from meat eaters in this space."

"Meat eaters represent 95% of the total population and represent almost 80% of buyers of the plant-based meat alternative category, and their growth rates in terms of both new buyers and dollar spend is also outpacing that of vegan and vegetarian counterparts," said Ashley Lind, senior director, consumer insights, predictive science at Conagra Brands in an interview with FoodNavigator-USA. "We expect to see plant-based opportunities to grow in foodservice as the overall industry rebounds, and we're seeing Gardein gain share in the space."

Gardein is the number two player in the frozen meat alternative category, behind the Kellogg Company's (NYSE:K) Morningstar Farms brand. However, unlike Conagra, executives from Kellogg actually mentioned MorningStar Farms by name.

"Yet another big brand with close to $900 million in retail sales in the U.S., continuing to grow [is] Morningstar Farms, our leading plant-based proteins brand," said Steven Cahillane, Chairman of the Board and CEO of Kellogg. "This is another world-class brand that is sustaining strong consumption growth even as the category decelerates as expected and even as we run up against capacity limits in some of our product segments."

Earlier this summer, Kellogg combined its signature Eggo Waffle brand with MorningStar Farms' Incogmeato line, to make the company's first plant-based alternative to their classic chicken and waffles dish.

Emerging sector leader Beyond Meat (NASDAQ:BYND) recently had to recover from a 19% drop in its shares after its Q4 2021 revenue forecast fell short of estimates.

"Although we see continued uncertainty for the balance of this year…" said Beyond Meat President and CEO Ethan Brown. "We look to 2022 with enthusiasm as we expect to bring to life, together with our strategic partners, product and production capacity that we've been steadfastly investing in throughout the pandemic."

Article Source: https://usanewsgroup.com/2021/09/05/the-plant-based-food-revolution-is-here/ 

DISCLAIMER:
Nothing in this publication should be considered as personalized financial advice. We are not licensed under securities laws to address your particular financial situation. No communication by our employees to you should be deemed as personalized financial advice. Please consult a licensed financial advisor before making any investment decision. This is a paid advertisement and is neither an offer nor recommendation to buy or sell any security. We hold no investment licenses and are thus neither licensed nor qualified to provide investment advice. The content in this report or email is not provided to any individual with a view toward their individual circumstances. USA News Group is a wholly-owned subsidiary of Market IQ Media Group, Inc. ("MIQ"). MIQ has been paid a fee for Nepra Foods. advertising and digital media from USA News Group ("the Company"). There may be 3rd parties who may have shares of Nepra Foods, and may liquidate their shares which could have a negative effect on the price of the stock. This compensation constitutes a conflict of interest as to our ability to remain objective in our communication regarding the profiled company. Because of this conflict, individuals are strongly encouraged to not use this publication as the basis for any investment decision. The owner/operator of MIQ own shares of Nepra Foods, which were purchased as a part of a private placement. MIQ reserves the right to buy and sell, and will buy and sell shares of Nepra Foods  at any time thereafter without any further notice. We also expect further compensation as an ongoing digital media effort to increase visibility for the company, no further notice will be given, but let this disclaimer serve as notice that all material disseminated by MIQ has been approved by the above mentioned company; this is a paid advertisement, and we own shares of the mentioned company that we will sell, and we also reserve the right to buy shares of the company in the open market, or through further private placements and/or investment vehicles.

While all information is believed to be reliable, it is not guaranteed by us to be accurate. Individuals should assume that all information contained in our newsletter is not trustworthy unless verified by their own independent research. Also, because events and circumstances frequently do not occur as expected, there will likely be differences between any predictions and actual results. Always consult a licensed investment professional before making any investment decision. Be extremely careful, investing in securities carries a high degree of risk; you may likely lose some or all of the investment.

USA News Group is Source of all content listed above.  FN Media Group, LLC (FNM), is a third party publisher and news dissemination service provider, which disseminates electronic information through multiple online media channels. FNM is NOT affiliated in any manner with USA News Group or any company mentioned herein.  The commentary, views and opinions expressed in this release by USA News Group are solely those of USA News Group and are not shared by and do not reflect in any manner the views or opinions of FNM.  FNM is not liable for any investment decisions by its readers or subscribers.  FNM and its affiliated companies are a news dissemination and financial marketing solutions provider and are NOT a registered broker/dealer/analyst/adviser, holds no investment licenses and may NOT sell, offer to sell or offer to buy any security.  FNM was not compensated by any public company mentioned herein to disseminate this press release.

This release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "may", "future", "plan" or "planned", "will" or "should", "expected," "anticipates", "draft", "eventually" or "projected". You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements as a result of various factors, and other risks identified in a company's annual report on Form 10-K or 10-KSB and other filings made by such company with the Securities and Exchange Commission. You should consider these factors in evaluating the forward-looking statements included herein, and not place undue reliance on such statements. The forward-looking statements in this release are made as of the date hereof and FNM undertakes no obligation to update such statements.

Media Contact Information:
FN Media Group, LLC
Media Contact e-mail:  
editor@financialnewsmedia.com 
U.S. Phone: +1(954)345-0611

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