LEEDS, England, September 9, 2013 /PRNewswire/ --

Price comparison sites are becoming more and more ingrained in our culture, beginning at the dawn of the internet revolution in the early 2000s, and quickly exploding as the banking crisis hit circa 2008. Now that the recession has started to be alleviated and the economy is once again on the up (albeit only slightly), people have certainly gotten used to price comparison sites…and it's easy to see why.

The amount of money that it's possible to save by comparing the price of car insurance online is astronomical. Car insurance companies do themselves no favours, often asking their customers to increase the amount they pay when the time for renewal comes round, despite having no accidents in the meantime and never actually claiming on their insurance policy. People have been ringing around the companies in order to get the best quote for years; the advent of the price comparison site has made the whole process much quicker and much easier for customers, as the companies who are offering the service are prepared to do all of the legwork for the customers for free.

As you would expect, however, the fact that the comparison site is so big means that there is a lot of money to be made for the people who own them; the biggest comparison sites are some of the most visited sites on the internet, with thousands of people dropping by the homepage each day in order to get a quote without any hassle. Service can be seen to be becoming less personalised, and the adverts are getting more annoying on TV too, which is why some of the newer sites are actually a welcome addition to the industry.

Comparison start ups like Compare the Market Car Insurance have been created to make sure that people are saving money on their own terms - new sites that offer age old expertise and hard earned new tips that people can work from to make sure they're not having to pay a penny more than they have to for their car insurance. Since insurance is required by law, people are well aware that they won't be able to drive away without consulting someone if it's not something they know anything about, so Compare the Market Car Insurance has been set up to not only compare the different companies and make sure they're getting the best deal for themselves, but also to give advice and provide an insight into what they are actually saving their money on, and how they can save even more in the day to day running their car.

Compare the market car insurance

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