Loftware and SATO Unveil Cloud-Connected Label Printing Solution for Supply Chain Efficiency and Agility

Plug-and-play solution eliminates printer driver dependencies, streamlines user management, and enhances operational flexibility

PORTSMOUTH, N.H., May 21, 2025 /PRNewswire/ -- Loftware, the global leader in Enterprise Labeling and Artwork Management solutions, and SATO Corporation, a pioneer in the development of auto-ID and labeling solutions, today announced the availability of their cloud-connected label printing solution for AEP-equipped SATO printers¹. This comes at a time when the adoption of cloud-based technologies is on the rise, with the Loftware/SATO partnership supporting this shift to streamline business processes and enhance supply chain agility.

The joint solution, which connects Loftware Cloud with SATO's cloud-connected printers, eliminates printer driver dependencies, allowing IT teams to avoid installation, troubleshooting, updates, and management. This significantly reduces maintenance and support costs, while enabling businesses to print from any PC browser, providing flexibility to scale or adapt operations without technical constraints. Additionally, users can access the latest approved label templates from anywhere, at any time, through a secure browser and seamlessly print from their SATO printer. The platform also streamlines user management, enabling administrators to quickly add and approve new users in minutes without the need for license keys, reducing administrative burden and improving operational efficiency.

The Loftware/SATO partnership supports a range of industry applications. This includes supplier compliance to ensure accurate, timely labeling and RFID tagging - eliminating relabeling and improving supply chain efficiency. It also enhances in-plant labeling for better process control within factories, ensures retail labeling consistency with industry standards, and streamlines third-party logistics (3PL) labeling for seamless integration with logistics providers.

Hayato Shindo, Group Business Officer at SATO Corporation, commented: "In today's fast-paced business environment, manufacturers face many challenges, such as changing customer, legal and regulatory requirements; remote working and collaboration; rapid scaling up of operations; and improving productivity while reducing operating costs. Traditional desktop label design applications, while effective in the past, are no longer sufficient to manage these complexities. The solution provided by SATO and Loftware addresses these challenges head-on by offering a centralized and secure platform for label design and printing."

Loftware Cloud expands labeling capabilities across internal stakeholders, external suppliers, co-manufacturers, and co-packers, who all play a role in the complex supply chain process. With seamless integration into both on-premise and cloud-based business applications such as ERP, WMS, and PLM, Loftware Cloud optimizes workflows for greater efficiency and accuracy.

SATO's cloud-connected printers further enhance this solution with effortless installation and mobility. Simply connecting a LAN cable ensures the printer is ready for immediate use. This plug-and-play functionality makes it easy to relocate printers as needed, giving businesses the flexibility to adapt to changing operational demands.

Denis Stojanoski, Loftware Senior Alliance Program Manager, added: "Loftware and SATO have a long-standing partnership built on a shared commitment to innovation. Together, we continue to develop cutting-edge supply chain solutions that empower businesses to operate more efficiently, adapt to evolving industry demands, and future-proof their operations. By combining our expertise, we're driving the future of labeling to deliver greater agility, scalability, and value for our customers."

Loftware and SATO's global partnership extends over a quarter century. In recent years, the two have developed an advanced RFID encoding and logging solution to help businesses meet stringent traceability standards. The partnership between Loftware and SATO represents a strategic shift toward addressing specific use cases to better meet modern business needs. For more information, contact Loftware and SATO.

About Loftware
No matter what the challenge – digital transformation, time to market, or brand authenticity - Loftware can help you make your mark. We understand how global supply chains work and know that each item you produce, and ship is an expression of your company's brand. Our end-to-end cloud-based labeling platform helps businesses of all sizes manage labeling across their operations and supply chain. Loftware also helps companies deal with evolving customer and regulatory compliance issues. And we offer extensive expertise with a global presence maintaining offices in the US, UK, Slovenia, China, and Singapore. We serve companies in automotive, chemicals, clinical trials, consumer products, electronics, food & beverage, manufacturing, medical device, pharmaceuticals, retail/apparel, and more. 

About SATO 
SATO (TOKYO:6287) designs and manufactures hardware, labels and tags and develops software to integrate with third party offerings as automatic identification solutions. These solutions streamline workflows, enabling data capture and visualization for a connected world of productivity, safety, reassurance and sustainability. By giving things a digital identity, SATO helps businesses in retail, manufacturing, food, health care and transport & logistics run smoothly. Founded in 1940, SATO has a presence in 26 countries with a workforce of over 5,700. For the fiscal year ended March 31, 2024, it reported revenues of 143,446 million yen ($992 million*). 

More information about SATO can be found at www.sato-global.com
*Based on an average exchange rate of 1 USD = 144.58 JPY

Media contacts:
Laura Hindley, Senior PR & Communications Manager, lhindley@loftware.com
Kevin Leidheiser, Public Relations, kevin.leidheiser@sato-global.com

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