Desso Showcases its Award Winning Designs at the Stockholm Furniture and Light Fair
WAALWIJK, the Netherlands, February 5, 2013 /PRNewswire/ --
DESSO, a leading European provider of carpets and carpet tiles to more than 100 countries will showcase its 2012 red dot award-winning 'Visions of' carpet range. The range offers a unique blend of patented technology and unparalleled design and consists of three different products. 'Visions of Flowers' offers a pronounced floral pattern which is incorporated in the carpet tile design. A surprisingly abstract pattern is what gives 'Visions of Shards' its distinctive look, whereas the inspiration for 'Visions of Lines' comes from linear elements in monumental architectural design.
Go to the DESSO Stand B15:11 in Hall B (shared with business partner Ardbo Golv) to find out more.
DESSO's corporate mission is to create stunningly designed products that contribute to people's health and wellbeing.
"Today, most people spend 90% of their time indoors," says Desso CEO Alexander Collot d'Escury. "Therefore, we strive to design our floors in such a way that they boost people's health and wellbeing."
"Making the Floor work for your health and wellbeing" is a core value at DESSO and drives its innovation and design work.
A key example is the development of the highly successful DESSO AirMaster® carpet which is specially designed to reduce the amount of fine dust in the indoor air. This can have a beneficial effect on people's health and wellbeing. The carpet is proven to be eight times more effective at capturing and retaining fine dust than hard flooring and four times more effective than standard carpets.[1]
"The World Health Organisation estimates that more than 2 million people die every year from breathing in tiny particles present in indoor and outdoor air pollution[2]," says Michael Aastrup, Sales & Marketing Director Scandinavia. "Cleaner indoor air can contribute to boosting worker productivity and help to reduce cases of employee illness."
"We work very hard all the time to develop unique products that have this combination of dazzling design and innovative functionality," he adds.
DESSO CEO Alexander Collot d'Escury will be speaking about the company's vision to create innovative products that contribute to people's health and wellbeing at the Stockholm Furniture & Light Fair at 2pm on Wednesday, February 6th, and at 11am on Thursday, February 7th, in the Premises K13 room (you can book your place online at:
http://www.stockholmfurniturelightfair.se/en/visitor-info/activities).
DESSO also has a strong commitment to the environment and social responsibility. In this light, it has committed to developing Cradle to Cradle® products, which are designed to be disassembled at the end of their life and the materials either reused or recycled. Today, 90% of its carpet tiles in its commercial carpets division are Cradle to Cradle® Certified. In 2012, DESSO won the prestigious Guardian Sustainable Business Award in the UK for its Cradle to Cradle® strategy.
1. Based on independently verified tests carried out by GUI with DESSO AirMaster® versus standard PVC hard floor and versus standard structured loop pile carpet.
2. WHO, Tackling the global clean air challenge, 26 September 2011, News Release, http://www.who.int/mediacentre/news/releases/2011/air_pollution_20110926/en/index.html
Website: http://www.desso.com
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