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A New Digital Coaching Plan Aims to Get Kind-Hearted Fundraisers Ready for the Race for Life


News provided by

Kiqplan

01 Jun, 2015, 10:09 GMT

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Kiqplan Race for Life App (PRNewsFoto/Kiqplan)

LONDON, June 1, 2015 /PRNewswire/ --

Instead of dreading the punishing 5K and 10K events being held throughout the summer of 2015, women can now relish the challenge ahead by getting race ready with a 12-week training schedule. The Race for Life 5K app has been developed to give women the fitness and strength they will need to complete the shorter of the two 'fun runs'. It doesn't matter whether the user wants to break a world record or simply stroll around the course to rapturous applause, this digital app is packed with advice, workout plans, and nutritional guidance.

     (Photo: http://photos.prnewswire.com/prnh/20150601/747831 )

For women who are attempting the doubly difficult longer run, the Race for Life 10K app steps up the intensity of training and lifestyle change - giving women the physical and mental attributes they will need to make it to the finish line without needing an oxygen mask. And the icing on the cake? 20% of every sale of these sophisticated training apps will be donated to Cancer Research UK.

Both training plans are designed for women of all ages, sizes and fitness levels. Kiqplan's Race for Life apps use a combination of the user's personal information and activity data to develop an individual training programme. Activity - including the number of steps taken and calories burned - is monitored by an activity tracker or smart phone. The user is then given specific workout schedules, nutritional guidance and lifestyle tips based on current fitness levels and weekly progress.

For more than 20 years, millions of women have been taking part in 5K and 10K races all over Britain - raising more than £513 million in the process. This money has been used to develop treatments and fund research into finding a cure, which is why so many people show their support for the Cancer Research UK event. Although tens of thousands of women are keen to play their part in raising around £50 million this year, not all of them are in the necessary physical shape - and that's where these intuitive digital training apps come in.

Race for Life events are about to get underway in towns, cities and villages up and down the UK, yet many of the participants will already by worrying about making it to the finish line without the need for medical assistance. Fitness app specialist Fitbug has decided to give those people a helping hand by developing the Kiqplan Race for Life training app.

These intuitive smart apps have been designed to make training as enjoyable as possible (who said running until you feel like collapsing could be so much fun?). While the ultimate target is to complete the Race for Life without needing piggy-backs or taxis, users are given regular targets to achieve throughout the 12-week programme. Meeting a specific target set by the apps results in the awarding of achievement badges, while missed targets result in feedback and extra guidance being given - getting the user's training schedule back on track.

Simon Breakell is the newly appointed Director of Marketing at Fitbug, and he believes that the new Kiqplan digital training plans can help people to have more fun while running for a great cause.

"There is absolutely no doubt that the Race for Life has saved countless lives, and will continue doing so for as long as the generous people of Britain continue to devote their time, sweat and tears to this fantastic event.

"We wanted to recognise the efforts of fundraisers by developing a reasonably priced digital training app that gives participants in the Race for Life a fully qualified personal trainer and dietician in the palm of their hand.

"These two new Kiqplan programmes have the primary aim of getting people to the finish line in good shape. However, we also wanted them to help people have fun during what is usually an arduous training schedule, and we believe we have achieved that."

The Race for Life digital coaching plans for both the 5K and 10K events are on sale at the price of £4.99. Additionally, 20% of all product sales will be donated to Cancer Research UK.

About Fitbug 

Fitbug develops and produces a range of technologies related to health and fitness. Specialising in wearable devices, health and fitness apps and lifestyle services, Fitbug developed the Kiqplan range of coaching apps in order to give people affordable access to the expert services of personal trainers and dieticians.

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