Software Testing Market Worth USD 93.9 Billion by 2030 Driven by Automation and AI Integration, Says Mordor Intelligence

HYDERABAD, India, Dec. 3, 2025 /PRNewswire/ -- According to Mordor Intelligence the software testing market is valued at USD 48.17 billion in 2025 and is expected to reach USD 93.94 billion by 2030, growing at a CAGR of 14.29%. The report notes that rapid digital transformation, the rise of cloud-native architectures, microservices, and DevOps/CI-CD practices are all increasing the demand for advanced testing solutions. Organizations are relying more on automation, AI-driven capabilities, low-code tools, and predictive analytics to improve scalability, resilience, and the overall speed of software delivery.

Key Developments in the Software Testing Market

Growth of Mobile & IoT Testing Needs

The surge in mobile and connected devices is creating far more complex testing environments, with teams needing to validate apps across varied systems, hardware, and network conditions. To keep pace, organizations are turning to large mobile test clouds, real-world device labs, and crowdsourced testing to capture issues that controlled setups often overlook, especially in regions with diverse connectivity landscapes.

Cloud Adoption Driving TaaS Expansion

As more businesses move their systems to the cloud, flexible, pay-as-you-use testing models are becoming more appealing. Modern TaaS platforms offer on-demand environments and scalable test execution, helping teams reduce reliance on traditional in-house labs. In regions with strict data rules, providers are introducing controlled environments to keep information within local boundaries, while highly regulated industries often choose a mix of on-premise and cloud setups for added security.

Regional Market Insights

Asia-Pacific is emerging as the fastest-growing testing hub, fueled by major digital buildouts, rising fintech activity, and strong cloud adoption among startups. Companies across the region are accelerating automation and sharpening domain expertise in sectors like banking, telecom, and e-commerce to stand out in a competitive market.

North America holds a strong lead in the testing landscape, driven by early DevOps adoption, high digital investments, and a mature ecosystem of testing providers. Advanced agile practices and AI-driven tools help integrators deliver consistent quality gains, while ongoing government tech upgrades continue to fuel demand for secure, automated testing.

Table of Contents (Partial) - Global Software Testing Market 

• INTRODUCTION 
  • Market Definition and Study Assumptions
  • Scope of the Study
• RESEARCH METHODOLOGY 
• EXECUTIVE SUMMARY 
• MARKET LANDSCAPE 
  • Market Overview
  • Market Drivers
    • Enterprise digital-first and DevOps adoption
    • Rising mobile and IoT application volumes
    • Accelerated uptake of test-automation and AI-driven QA
    • Cloud migration boosting Testing-as-a-Service (TaaS)
    • and more
  • Market Restraints
    • Global shortage of skilled QA engineers
    • Free/open-source frameworks squeezing service margins
    • Low-code/no-code platforms reducing manual testing scope
    • and more
  • Value / Supply-Chain Analysis
  • Evaluation of Critical Regulatory Framework
  • Impact Assessment of Key Stakeholders
  • Technological Outlook
  • Porter's Five Forces Analysis
    • Bargaining Power of Suppliers
    • Bargaining Power of Consumers
    • Threat of New Entrants
    • Threat of Substitutes
    • Intensity of Competitive Rivalry
  • Impact of Macro-economic Factors
• MARKET SIZE AND GROWTH FORECASTS (VALUE) 
• • • By Testing Platform
      • Manual Testing
      • Automation Testing
      • AI-Augmented / Autonomous Testing
  • By Testing Type
    • Unit Testing
    • Functional / System Testing
    • Integration Testing
    • Performance / Load Testing
    • And more
  • By Deployment Model
    • On-premise
    • Cloud-based
    • Hybrid
  • By Service Model
    • Consulting and Advisory
    • Managed Testing Services
    • Testing-as-a-Service (TaaS)
    • Crowdsourced Testing
    • and more
  • By End-user Industry
    • BFSI
    • IT and Telecom
    • Healthcare and Life Sciences
    • Manufacturing
    • And more
  • By Geography
    • North America
    • United States
    • Canada
    • Mexico
    • South America
    • Brazil
    • Argentina
    • Rest of South America
    • Europe
    • Germany
    • United Kingdom
    • France
    • Italy
    • Spain
    • Russia
    • Rest of Europe
    • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia and New Zealand
    • Rest of Asia-Pacific
    • Middle East and Africa
    • Middle East
    • Saudi Arabia
    • United Arab Emirates
    • Turkey
    • Rest of Middle East
    • Africa
    • South Africa
    • Nigeria
    • Egypt
    • Rest of Africa
• COMPETITIVE LANDSCAPE 
  • • Market Concentration
    • Strategic Moves
    • Market Share Analysis
    • Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
  • Accenture plc
    • Tata Consultancy Services Ltd.
    • Cognizant Technology Solutions Corp.
    • Capgemini SE
    • Wipro Ltd.
    • Infosys Ltd.
    • IBM Corporation
    • And more
• MARKET OPPORTUNITIES AND FUTURE TRENDS 
  • White-space and Unmet-need Assessment
    • Tricentis GmbH

Related Reports by Mordor Intelligence

Automation Testing Market Overview - The automation testing market is projected to grow rapidly from USD 35.29 billion in 2025 to USD 76.72 billion by 2030, reflecting strong enterprise demand for faster release cycles, improved software reliability, and reduced manual effort. The shift toward DevOps, cloud-native architectures, AI-driven test creation, and continuous testing pipelines continues to accelerate adoption across industries, as organizations prioritize scalable, repeatable, and cost-efficient testing practices.

Cloud Testing Market - The Cloud Testing Market is expected to register a CAGR of 13% during the forecast period, driven by the increasing adoption of cloud-based solutions and the need for efficient, scalable testing environments. According to Mordor Intelligence, growth is fueled by the rising demand for automated and agile testing processes, the flexibility and reduced infrastructure complexity offered by cloud testing, and the ability to accelerate deployment cycles across industries.

About Mordor Intelligence 

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