Accessibility Statement Skip Navigation
  • Resources
  • Blog
  • Journalists
  • +44 (0)20 7454 5110
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All Public Company News
      • All Multimedia News
      • View All News Releases

      • Regulatory News

      • D/A/CH Regulatory News
      • UK Regulatory News
      • View All Regulatory News

  • Business & Money
      • Auto & Transportation

      • Aerospace & Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads & Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking & Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers & Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalisation
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls & Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil & Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defence
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation & Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking & Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers & Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines & Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics & Personal Care
      • Fashion
      • Food & Beverages
      • Furniture & Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewellery
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks & Tourist Attractions
      • Gambling & Casinos
      • Hotels & Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Animal Welfare
      • Corporate Social Responsibility
      • Economic News, Trends & Analysis
      • Education
      • Environmental
      • European Government
      • Labour & Union
      • Natural Disasters
      • Not For Profit
      • Public Safety
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Overview
  • Distribution
  • Paid Placement
  • Multimedia
  • Disclosure Services
  • SocialBoost
  • Rooms
    • MediaRoom
    • ESG Rooms
  • AI Tools
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Hamburger menu
  • Cision PR Newswire UK provides press release distribution, targeting, monitoring, and marketing services
  • Send a Release
    • Phone

    • +44 (0)20 7454 5110 from 8 AM - 5:30 PM GMT

    • ALL CONTACT INFO
    • Contact Us

      +44 (0)20 7454 5110
      from 8 AM - 5:30 PM GMT

  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • News in Focus
    • Browse News Releases
    • Regulatory News
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
    • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • Overview
  • Distribution
  • Paid Placement
  • Multimedia
  • Disclosure Services
  • Cision Communications Cloud®
  • AI Tools
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists

Pampers & UNICEF: Pioneering Partnership Helps Save Estimated One Million Newborn Lives

This image opens in the lightbox

News provided by

Pampers , UNICEF

20 May, 2021, 13:00 GMT

Share this article

Share toX

Share this article

Share toX

LONDON, May 20, 2021 /PRNewswire/ -- Today, Pampers and UNICEF hosted an insightful panel event reflecting on their 15 yearlong partnership; a one-of-a-kind alliance that harnessed the power of working together to achieve lasting change.

Over the last 15 years, the partnership has helped to save an estimated one million newborn lives around the world from maternal and neonatal tetanus (MNT), a needlessly fatal disease which is easily preventable through immunization and hygienic birth practices. In addition, the mission-focused partnership has also helped to eliminate MNT in 26 countries whilst protecting an estimated 100 million women and their babies.  

In 2006, Pampers and UNICEF joined forces with the shared goal of protecting mothers and their babies from MNT. Today, the co-developed partnership remains a best-in-class inspiration for cause-related efforts through its innovative campaign and by championing working together to drive impactful change.

The partnership launched with a promise that every time a pack of Pampers featuring the UNICEF logo was purchased, one vaccine would be donated to UNICEF. This simple mechanic mobilised audiences to support the initiative and proved to have a direct impact in the fight against MNT, generating the highest funds raised by a corporate partner.

The event today featured speakers Ranya Shamoon, Senior Vice President of Baby Care Europe at Procter & Gamble and Carla Haddad Mardini, Director of Private Fundraising and Partnerships Division, UNICEF. They were also joined by experts Linda Scott, Emeritus Professor, University of Oxford and Dr Azhar Abid Raza, Immunization Specialist for maternal and adolescent immunization at UNICEF.

Together the speakers shared their experiences and explored the building blocks of this one-of-a-kind alliance, and how it paved the way for cause-related partnerships of the future.

Ranya Shamoon, Senior Vice President of Baby Care Europe at Procter & Gamble reflected: 
"By joining forces, Pampers and UNICEF have been able to make a big and long-lasting change, directly impacting the lives of countless families and babies around the world.  We would like to take this opportunity to thank everyone who has contributed to support the vital work on the ground to help eliminate MNT in our journey towards making every baby's world better. Together, we have changed the lives of mothers and babies today and for future generations to come. This is a great illustration of how P&G and Pampers are leading with love."

Carla Haddad Mardini, Director of Private Fundraising and Partnerships Division, UNICEF also commented:
"Our partnership with Pampers over 15 years has contributed to saving nearly one million newborn lives from a silent killer - Maternal and Neonatal Tetanus. We've purchased more than 300 million vaccines that have been used to protect 100 million women and their babies. With the support of Pampers and other partners, the number of newborn deaths from tetanus per year has been reduced by more than 60%. This support was all the more important when the COVID pandemic hit, threatening to disrupt the delivery of MNT immunization services and reverse hard-won progress in reaching children with essential vaccines. Collaborating with brands like Pampers, through long-term partnerships is an excellent example of how UNICEF, working with the private sector, can reach the most vulnerable and ensure that every child not only survives but thrives." 

Linda Scott, Emeritus Professor, University of Oxford, also commented: "Having observed the Pampers-UNICEF partnership closely over the last 15 years, there were many factors that contributed to the success and influence of this alliance. Above all, a mutual dedication to mother and child welfare allowed both organisations to foster a positive working relationship built on trust, co-operation and their common goal. The 1=1 promise was a deliverable that was transparent and concrete for the public which ensured accountability – this intention and delivery on that promise has shown us the magnitude of what can be achieved when organizations work together."

For more than 60 years, Pampers has been committed to making every babies' world better. The Pampers and UNICEF partnership is a true example of an "act of good", highlighting how by coming together we can do more and do better, having real impact on mothers and babies around the world.

The extraordinary events of 2020 have highlighted that brands and companies have a responsibility to society and the world around us. The Pampers and UNICEF partnership is part of P&G's ongoing commitment to Community Impact and is among the Company's efforts to deliver 2,021 Acts of Good in 2021.

About Pampers®
At Pampers, we believe in the power of working together - with parents, experts and our valued partners - to make babies' world better, today and in the future. That's why, for more than 60 years, parents have trusted Pampers to care for babies' happy, healthy development. Pampers is a part of The Procter & Gamble Company (NYSE:PG) and is the #1-selling diaper worldwide. Every day, more than 25 million babies in 100 countries around the world wear Pampers. Pampers offers a complete range of diapers, wipes and training pants designed to provide protection and comfort for every stage of baby's development. Visit www.pampers.com to learn more about Pampers products, and parenting tips. Pampers, together we make babies' world better.

About P&G's 2,021 Acts of Good in 2021
At P&G, supporting our communities, fostering equality and inclusion and protecting the planet is embedded in how we do business. We believe we have a responsibility to make the world better — through the products we create and the positive impact our brands and Company can have. Under our Lead with Love campaign, P&G and its brands like Pampers have committed to 2,021 acts of good this year.

*UNICEF does not endorse any company, brand, product or service

Logo - https://mma.prnewswire.com/media/1514279/Pampers_UNICEF__Logo.jpg

Related Links

http://www.pampers.com

Modal title

Also from this source

This World Prematurity Day, Pampers is empowering the 82%[1] of parents who feel nervous to touch their premature babies to build confidence and enable essential moments of bonding

This World Prematurity Day, Pampers is empowering the 82%[1] of parents who feel nervous to touch their premature babies to build confidence and enable essential moments of bonding

Premature babies' skin is two times thinner than that of a full-term baby which makes it highly sensitive to touch. Despite this vulnerability, touch ...

Pampers is partnering with Olly Murs to help make Scratchy Bottom in Dorset the ONLY scratchy bottom for the Babies of Britain

Pampers is partnering with Olly Murs to help make Scratchy Bottom in Dorset the ONLY scratchy bottom for the Babies of Britain

Recent research by Pampers has revealed that 73% of UK parents say that nappy rash impacts their baby's mood1. Babies' skin is 30% thinner and more...

More Releases From This Source

Explore

Household, Consumer & Cosmetics

Household, Consumer & Cosmetics

Joint Ventures

Joint Ventures

Children

Children

Diversity, Equity & Inclusion

Diversity, Equity & Inclusion

News Releases in Similar Topics

Contact PR Newswire

  • +44 (0)20 7454 5110
    from 8 AM - 5:30 PM GMT
  • General Enquiries
  • Media Enquiries
  • Partnerships

Products

  • Content Distribution
  • Multimedia Services
  • Disclosure Services
  • Cision Communications Cloud®

About

  • About PR Newswire
  • About Cision
  • Partnering Opportunities
  • Careers
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United States
  • Vietnam

My Services

  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
  • Data Privacy

Do not sell or share my personal information:

  • Submit via Privacy@cision.com 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
+44 (0)20 7454 5110
from 8 AM - 5:30 PM GMT
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 PR Newswire Europe Limited. All Rights Reserved. A Cision company.