News from smartfocus A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages

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12 Jan, 2017, 09:00 GMT Retail Industry Veteran Chris Allan Appointed as SmartFocus CEO

Previous CEO joins SmartFocus board as business prepares for next phase of growth SmartFocus, the global leader in intelligent marketing, today...


05 Jan, 2017, 09:00 GMT UK's Largest High Street Toy Retailer, The Entertainer, to Join SmartFocus on Stage at the National Retail Federation's Annual Convention

The Entertainer Sees 3x Increase in Email Revenue and 97% Rise in YOY Sales After Embracing Contextual Marketing With SmartFocus SmartFocus, creator...


13 Sep, 2016, 08:00 BST Smash Digital Marketing Benchmarks with SmartFocus at dmexco 2016

Discover The Message Cloud - the world's most innovative cross-channel digital marketing platform Visit Stand E058, Hall 6.1 and get the chance to...


26 Jul, 2016, 09:00 BST Teletext Holidays Add Real-time User Generated Content to Email Campaign and Gain 2x Engagement

- Leading digital travel company live the future of email with real-time user generated content (UGC) - SmartFocus add UGC solution to their Message...


02 Jun, 2016, 09:00 BST SmartFocus Cited as a Strong Performer in Cross-Channel Campaign Management Report

Independent research firm names SmartFocus as a Strong Performer in its report citing SmartFocus as 'the only vendor in this study with a perfect...


14 Jan, 2016, 15:00 GMT SmartFocus Showcases Proximity First at the NRF Retail's Big Show 2016

In a first for the National Retail Federation's Big Show, SmartFocus will run a live proximity & personalisation demo with 'footstep accuracy' at...


10 Sep, 2015, 09:00 BST 68% of Marketers Feel That Their Job is More Stressful Compared to Five Years Ago

500 global marketers surveyed about their biggest 'headaches' Webinar offering insight and advice on how to overcome them taking place 29th September ...


20 Aug, 2015, 09:00 BST SmartFocus Wins Bronze for Innovation in 2015 International Stevie® Awards

- SmartFocus Continues to Earn Global Accolades for Innovation, Growth and Leadership SmartFocus, creator of the groundbreaking Message Cloud...


18 Aug, 2015, 09:00 BST 77% Of Marketers Struggle to Make Their Email Campaigns Stand Out

Email marketing highlighted as one of the most difficult things to get right as 500 global marketers are surveyed about their biggest marketing...


05 Aug, 2015, 08:00 BST SmartFocus Cited as a Strong Performer in Real-Time Interaction Management (RTIM)

INDEPENDENT RESEARCH FIRM CITES SMARTFOCUS AS A STRONG PERFORMER IN ITS REPORT ON REAL-TIME INTERACTION MANAGEMENT SmartFocus has announced that...


30 Jul, 2015, 12:13 BST SmartFocus Cited as a Strong Performer in Real-Time Interaction Management (RTIM)

INDEPENDENT RESEARCH FIRM CITES SMARTFOCUS AS A STRONG PERFORMER IN ITS REPORT ON REAL-TIME INTERACTION MANAGEMENT RETAILER WATERSTONES CHOOSES THE...


24 Jun, 2015, 09:00 BST Nearly 50% of Marketers Don't Have a Single, Unique View of Their Customers

Access to data at the route of most top challenges facing brand marketers according to new research 500 global marketers surveyed about their biggest ...


16 Jun, 2015, 09:00 BST SmartFocus Cited in Cross-Channel Campaign Management Report

- SmartFocus cited in Independent Research Company's 'Alternatives for Cross-Channel Campaign Management' Report - The Message Cloud by SmartFocus...


26 May, 2015, 09:00 BST Award Wins for SmartFocus Shopping Centre Beacon Clients

- Shopping centres win awards for groundbreaking beacon marketing at BCSC Purple Apple Awards - Beacon technology offers retailers unprecedented...


18 Mar, 2015, 09:00 GMT SmartFocus Launches The Message Cloud and the Development of the World's First Virtual Beacons

- SmartFocus announces proprietary virtual beacon technology that is offered as part of its cloud-based marketing suite - New technology offers...


01 Dec, 2014, 09:17 GMT SmartFocus Releases Data Insights for Retailers to Maximise their Mobile Marketing Campaigns in Time for Christmas

Avoid a Mobile 'Nightmare Before Christmas' Through Tapping into the Mobile Experience SmartFocus, the leading innovator of contextualised mobile...


29 Sep, 2014, 14:22 BST House of Fraser Selects SmartFocus' Marketing Intelligence Solution to Deliver Data-Driven, Personalised Marketing

The UK's premium department store group uses leading technology to create unique shopper experiences SmartFocus, the global leader in intelligent,...


15 Sep, 2014, 12:00 BST SmartFocus Acquisitions - Big Data Breakthrough in Omni-channel Marketing

- SmartFocus buys Beacon start-up TagPoints and social media analyser Content Savvy - industry-leading technology offers mobile and location-based...


15 Sep, 2014, 09:00 BST Technology Causing High Street and Online Shopping Experiences to Merge

SmartFocus survey reveals shopping preference is linked to age, with more younger shoppers more likely to shop online and via their smartphone With...