WinkBall 'Capture the Passion' of the FA Cup With Their Extensive Football Fan Coverage

LONDON, February 18, 2011 /PRNewswire/ --

- WinkBall's Video Campaign 'Bringing Back the Passion' to Highlight the Importance of Greatest Football Tournament, The FA Cup

This weekend, football fans in the UK will witness the return of the beloved FA Cup to the domestic football scene. Arguably, the FA Cup is the only football competition that belongs to every football follower; from the street corner, the pub, the Sunday League team and all the way up to the elite division of the Premiership. It is a tournament that gives anyone and everyone the chance to stamp their legacy on footballing history. A game for all players on the pitch, it is, more importantly, the football competition that draws most passion from the fans. Be it Burton Albion, Havant and Waterlooville, AFC Wimbledon, or the most recent fairy-tale story of Crawley Town FC (playing Manchester United at Old Trafford tomorrow!), the FA Cup epitomises the story of the underdog so beloved in English legends. In this way, it captures the passion of the fans like no other and tempts them to believe their dreams can come true.

And it is of course fitting that WinkBall.com, the UK's no.1 video website, will document these dreams and emotions via its unique video interaction at the FA Cup action this weekend. Giving fans a unique video voice, WinkBall video reporters will be engaging with football fans and discovering what the FA Cup means to them: and why it is the greatest competition in the world. Capturing all the magic of the FA Cup through the emotional power of video, WinkBall's coverage will paint an insightful story of this tournament - steeped in history - that is told best through the fans.

WinkBall's on-going video campaign, 'Bringing Back the Passion', aims to go further than a game of football and tell the true story of the FA Cup, that demonstrating what people love about this historic football competition. 'Bringing Back the Passion', a campaign sanctioned by the FA, has followed fans on an illustrious journey that has so far taken them to this, the weekend of the 5th Round of the FA Cup. In addition to the fans, WinkBall have spoken to a number of high profile football figures who have helped form a huge chapter in the 2011 FA Cup story. Speaking most recently to Leyton Orient chairman Barry Hearn and Notts County manager Paul Ince, they told WinkBall what the FA Cup means for them and why it is the best competition in the world:

http://www.youtube.com/watch?v=xV5dPPpa0eg

http://www.winkball.com/campaigns/facesofthefans

With both teams set to compete in underdog clashes against Arsenal and Manchester City respectively this weekend, it is these monumental games that epitomise the FA Cup and brings the tournament back to its core values.

Despite arguments that the FA Cup has lost its magic, what with dwindling attendances and higher esteemed prizes in football, the romance of the FA Cup has once again come alive. Its ability to provide unique drama will be immediately captured by http://www.winkball.com, via their exciting video coverage of the people that really matter: the fans. WinkBall will continue to speak to fans up and down the country, as well as FA Cup heroes past and present, in order for them to make another promise: to 'Bring Back the Passion' of the FA Cup to the online video world.

NOTES TO EDITORS:

About WinkBall.com

WinkBall.com is a free, web-based, personal video messaging service, which allows anyone to record, send and share videos with friends and family - privately. Users can also create and post content to video blogs and walls for group viewing. Video messages delivered by WinkBall.com can be accessed anywhere, anytime through a web browser.

WinkBall.com is also used by brands and organisations to share video content, which users can actively choose to watch and share. All messages sent through WinkBall.com are supported by targeted five-second advertisements, which are played at the end of video messages.

WinkBall.com is safe, simple and fun and makes video the best way to communicate well online.

Established in London in 2005 by Dr. James Ohene-Djan and Duncan Barclay, the WinkBall Project team has evolved to become a leading player in driving the future development of online communication.

For more information, visit http://www.WinkBall.com