DUBLIN, Feb. 26, 2014 /PRNewswire/ --Research and Markets (http://www.researchandmarkets.com/research/h6db6r/us_skincare) has announced the addition of the "US Skincare Industry: Trend, Forecast and Opportunity Analysis to 2018" report to their offering.
The US skincare industry is expected to experience moderate growth and reach an estimated $12.2 billion by 2018. The major driver of skincare industry is the rising concern and demand for natural and organic skincare products. Growing concern for health and safety, consumer awareness about synthetic chemicals, and rising green consciousness drove the demand for organic and natural skin care products. Another key driver of skincare industry is increased demand of anti-aging products. This market is benefited by high disposable income of baby boomers group.
Skincare manufacturers recognized that valuable opportunities exist in the skincare industry. Skincare product manufacturers are continuously adopting new strategies to gain market share in this industry. One of the key take-away from the data is the sales opportunities in multifunctional skincare products.
The Market Research Report analysts advise that the biggest challenge the industry faces is to provide good quality products at low-cost. Consumers have become price conscious, but at the same time do not want to compromise on quality. Hence it is crucial for the manufacturers to maintain a balance between price and quality. Continuous innovation has also become a challenge for the players in the industry. Regular innovation of products is very important for companies to sustain their successful position in the market.
The study also highlights key drivers of growth in the industry. Consumers use skincare products for long-term application effect, safety concerns and even eco-friendliness, which will certainly be a major skincare trend in the future. Consumers with high incomes are increasingly buying premium products, responding to the improving economy and product innovations from premium skincare manufacturers.
This unique report will provide you with valuable information, insights, and tools needed to identify new growth opportunities and operate your business successfully in this market. This report will save hundreds of hours of your own personal research time and will significantly benefit you in expanding your business in this market. In today's stringent economy, you need every advantage that you can find.
Key Topics Covered:
1. Executive Summary
2. US Skin Care Industry Background and Classifications
3. Industry Analysis
4. Financial (Cost Structure, Profitability, Debt, and Assets) Analysis
5. Competitive Landscape and Growth Opportunities Analysis
6. Industry Strategic Assessment
7. Company Profiles for Leading Players
For more information visit http://www.researchandmarkets.com/research/h6db6r/us_skincare
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SOURCE Research and Markets