LONDON, November 18, 2013 /PRNewswire/ --
Online sporting community launches e-commerce site, to bring high performance, affordable sportswear to market just in time for Christmas
Tribesports, one of the largest communities of sports enthusiasts, today announced the launch of the world's first community-powered sportswear range. The range brings highly technical, performance sportswear to market at prices up to 40% lower than leading sports brands, without any compromise on quality. Funded by an incredibly successful Kickstarter campaign, the range combines cutting-edge construction methods, premium quality fabrics and advanced technical specifications to make performance sportswear more accessible to real sportspeople.
(Photo: http://photos.prnewswire.com/prnh/20131118/653796 )
"Our launch range has been developed using training data and input from our global community. Their designpreferences and technical requirements teamed with the knowledge and experience of our team of industry leading designers and manufacturers has allowed us to produce a performance sportswear range that meets the needs of sportspeople everywhere", said Tribesports President Jenna Anians. "We will sell solely through our website and will champion real sportspeople rather than paying pros to wear our sportswear, passing the savings directly to our customers.'
The Tribesports Performance Range is engineered with a lightweight, streamlined finish, offering comfort and maximum mobility plus optimum temperature regulation and moisture management. Stylish color-blocking and athletic fit are complemented by zoned ventilation, anti-chafe seams, 360-degree reflectivity and an antibacterial treatment for freshness-all features driven by community feedback. View the complete line here: http://tribesports.com.
The Tribesports Performance Launch Range includes:
The Tribesports range brings a new, transparent approach to the sportswear market. The story of how each product went from concept into the hands of the customer will be displayed for all to see. Customers will drive the direction, style and technical specifications of future ranges, while those who post pictures of themselves on Social Media in Tribesports Gear will feature on product pages.
"We want visiting the Tribesports online shop to be a unique and individual experience. From real sportspeople featuring on the product pages wearing their kit, to educating our customers about how each garment went from initial design to final product, to showing where our savings come from" said Anians.
Tribesports launched a Kickstarter campaign to fund its sportswear line in August 2013. The campaign reached its initial £30,000 funding goal in just 39 hours and went on to raise £119,500..
Tribesports' sportswear line is now available for purchase at: http://www.tribesports.com.
About Tribesports:
Tribesports is one of the world's largest online sports communities, with over 200,000 members from 131 countries. Its members are dedicated to training and pushing one another to reach their sporting goals. Launched in June 2011, Tribesports has grown 3,700% in the last 12 months.
The platform allows you to build a complete profile of your sports life; tracking, sharing and celebrating your sports activities and achievements as you go. You can discover, set and achieve new sports and training goals by taking on Challenges, and you can join Tribes of users that share the same sports interests as you, based on location, sports position, ability level and attitude.
View the full range at - http://tribesports.com/
For more information please contact:
Neil Brotherston
PR & Marketing Assistant
neil@tribesports.com
+44(0)7753661534
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