The New Aesthetics for Corian® Make their UK Debut at Designjunction During the London Design Festival 2017
LONDON, September 21, 2017 /PRNewswire/ --
Taking up a high-profile position in The Crossing, at the heart of designjunction (from September 21st to 24th) during London Design Festival 2017, Corian® presents an inspiring selection of ideas for living and working with such a multi-talented material. At booth CSM4 a series of displays and settings - residential kitchens, spa style bathrooms, hotel receptions, retail environments, restaurants - will showcase all the elegance, variety and versatility of the latest colours and shapes on offer from Corian® design surface.
Embracing its heritage while moving confidently into the future, Corian® has created three fresh aesthetics - Concrete, Onyx and Prima - each offering distinctive character and personality to create a memorable mood. Achieved with the use of exclusive technologies, the new aesthetics offer outstanding potential for decoration and design, embodying a robust visual texture and creating a dynamic modernity while also evoking warmth, opulence, strength and emotion.
The Concrete aesthetic for Corian® is visually subtle yet makes a strong statement, offering a firm chromatic foundation on which to build a design project through working with a durable and classic material. Inspired by urban landscapes, four neutral colours offer abundant application possibilities. A chameleon quality allows these background hues to enhance interior and exterior spaces, whether traditional or modern.
With bold style and visual depth, the Onyx aesthetic of Corian®, offers the added beauty of translucence. Inherent properties allow for the transfer of light through the surface to create an ethereal effect. Incorporating semi-transparent veining, the two new colours are striking when lit from above and even more spectacular when seemingly illuminated from within. An intriguing drama emerges from the play of light and shadow, taking these new choices beyond the ordinary.
Prima offers a further new dimension, enabling directional designs and optimising the valuable properties of Corian® that allow new colour technologies to emerge. Embedded hues create a remarkable patterning and sweeping movement. Natural in inspiration, confident in design, eight new shades embody varying moods and sensations, offering unique, dynamic aesthetics.
A selection of these new colours can be seen at stand CSM4 at designjunction when it takes up residency for the London Design Festival in the Granary Square complex, in applications ranging from kitchen worksurfaces to hospitality counters and from to partition walls to creating a cocoon for the most calming of bathrooms.
Mark Hill, Corian® Territory Manager for UK & Ireland says, "We have always enjoyed a strong presence at The London Design Festival, and are delighted to be participating in designjunction for the first time. The show has such an exciting buzz and the venue in the regenerated Kings Cross
area is spectacular. It's a very exciting time for Corian® both in business and design terms, as we continue to explore and develop all the aesthetic and functional possibilities for the material and the brand."
About Corian®
First created as a high performance material for kitchen and bathroom worksurfaces, Corian® has become - thanks to its unique combination of functionality, versatility and beauty - a leading global brand in advanced surfacing solutions for interior design and architecture. Over the years, Corian® surface has emerged as an exceptional design tool for every application one can imagine: kitchens, bathrooms, lighting, furnishing, facades, seating, radiators, home automation, touch control surfaces. Today, Corian® can be found almost everywhere in commercial, residential and public space applications.
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To download the press release in PDF format and preview images, click here
Media contact:
Claudio Greco
DuPont Surfaces
Public Relations and Marketing Communication Manager
(Europe, Middle East and Africa)
claudio.greco@dupont.com
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