DUBLIN, November 18, 2013 /PRNewswire/ --
Research and Markets (http://www.researchandmarkets.com/research/g5dm39/supplying_ford) have announced the addition of the "Supplying Ford 2012" company profile to their offering.
When Ford CEO Alan Mulally announced the introduction of the One Ford strategy in 2008, it started a chain of events that has led to what could be argued has been the most comprehensive overhaul of a single OEM in the history of automotive production. In implementing this programme, the company has shifted from a disparate group of regional divisions producing largely unique models, to a globally-oriented organization which uses the combined resources of each region to develop and produce world vehicles.
Although Ford can claim to have built other world vehicles in the past, no other vehicle programme compares to production of the third-generation Focus. The model, which is now built at five plants located in strategic locations around the globe, is reported to share 80% of all parts across all production sites, while each plant uses virtually identical manufacturing processes in order to streamline production and take advantage of the unique efficiencies that this repetition creates.
Over the short- to mid-term, Ford will look to build its portfolio of world models, with the introduction of the North American-developed Fusion in Europe and Asia as the Mondeo, the launch of the Transit as the OEM's worldwide LCV offering and the introduction of the next-generation Fiesta, which will look to achieve the same part-sharing metrics as demonstrated in the latest Focus.
About this report
The Supplying Ford report looks at what changes have been made at Ford in order for the OEM to accomplish the goals outlined in the One Ford' strategy. The author also takes an in-depth look at how the changes have affected procurement activities at Ford and the further developments that are likely over the coming years as the company switches to a globally-oriented method of vehicle development and production. It takes in the model, platform and production strategy and delves into the purchasing strategies at Ford with analysis of global purchasing , supplier selection, technology and quality expectations. This report is packed full of insight, data and analysis that will prove invaluable to those partnering or looking to work with one of the global automotive industries biggest players.
Key Topics Covered:
- PRODUCT AND PLATFORM STRATEGY
- PRODUCTION STRATEGY
- PURCHASING STRATEGY
- SUPPLIER SELECTION
- GLOBAL SOURCING
- NORTH AMERICA
- ASIA PACIFIC
- SOUTH AMERICA
- PRICING POLICY
- QUALITY MANAGEMENT
- OEM-SUPPLIER SURVEY RESULTS
- SWOT ANALYSIS - SUPPLYING FORD
- GLOBAL FOOTPRINT
- FORWARD MODEL PROGRAMME
- MAJOR SUPPLIERS - FORD
- LIST OF FIGURES AND TABLES
For more information visit http://www.researchandmarkets.com/research/g5dm39/supplying_ford
SOURCE Research and Markets