NICOSIA, Cyprus, February 13, 2012 /PRNewswire/ --
SpotOption exhibited new features at ICE, London, and supported white labels at LAC
SpotOption, today's leading Binary Options platform providers, exhibited at the two gaming conferences at the end of last month, ICE and LAC. Both shows proved to be extremely successful, in terms of business development, client acquisition, and client retention. However, it was the LAC show which brought forth a new approach to exhibiting.
At the ICE show, SpotOption received great feedback to their new plug-in solution for gaming operators who want to add financials to their existing offerings. Perfecting a solution that has a simple and quick integration process, SpotOption allows gaming operators to add Binary Options and gain 20% in monthly revenue from the activity. Binary Options have now become a household name, and gaming operators are more than ready to make the upgrade. They were especially drawn to SpotOption's 60 Second feature, which allows fast results with expiries under 60 seconds and the ability to open multiple positions. Other profit maximizing features such as Double up and Rollover also received great feedback, as well as the mobile applications that allow trading-on-the go such as the Apple approved iPhone application and Android.
SpotOption took a large booth at LAC, and invited all their white labels to attend and push their brands to affiliates. This new approach to exhibiting (of giving white labels the spotlight) was an initiative taken by SpotOption's client retention team, as a complimentary service to existing labels. At the SpotOption booth, they had the floor to demonstrate their brands, and further increase client acquisitions by obtaining new affiliates and to uphold relations with existing affiliates. As each white label has a completely different look, feel, and functionality, each found the affiliates that had interest in promoting their distinct brand either due to specific features, type of affiliate program, or language and location.
"SpotOption regards white labels as true partners," says Pini Peter, Founder of SpotOption. "Giving them this service seemed like a natural step in our ongoing efforts in placing their brand as industry leaders."
SOURCE SpotOption Ltd.