SPB Increase Market Share Online With Amazon as new Partner

PORTSMOUTH, England, October 14, 2013 /PRNewswire/ --

SPB, European leader in affinity insurances and services for more than 100 major brands, increased its market share in the area of online business with Amazon as a new partner.

SPB has demonstrated its expertise in affinity insurance within the online sector for many years providing insurance for mobile devices including phones, tablets and laptops to consumers, schools and businesses. SPB's experience began by supporting major high street retailers who were integrating the internet into their development strategy to become fully e-commerce enabled; this continued to broaden by partnering with purely online retailers and then stand-alone insurance brands.

SPB recorded 1 million new policyholders in the online channel in Europe last year. The company expects an increase of 50% to its business in this sector in the coming months. The UK accounts for a major proportion of these sales on the internet, the support for which has been strengthened by the UK's recent announcement of a new Head office based in Portsmouth. SPB already counts amongst its major partners,  insurance2go, affordablemobiles, Argos Mobile, betterbuyinsurance, buymobiles, insureandgo.com, insuremypocket, insurefor, mobilephonesdirect, mygadgetbuddy, Orange, switchedoninsurance, Very Portable, and Virgin Mobile.

With the acquisition of O2M in 2010 and Mobile Service Point (MSP) in 2011, SPB is the only player in the market to offer 360° approach to affinity where services complement the insurance business. It allows SPB partner brands to create value and loyalty. O2M, specialises in the diagnostic, repair, exchange and enhancement of technological. Mobile Service Point (MSP) was the first walk-in repair centre network which allows the exchange of goods in over 100 franchises across France.

Jean-Marie Guian, CEO of SPB Group, said: "We are delighted to count brands such as Amazon and Amazon Marketplace as partners. Our expertise in insurance know-how, coupled with diagnosis, repair, exchange and valuation of devices, sets us apart from our competitors and validates our strategic direction of development in the e -commerce sector."

About SPB

SPB UK & Ireland consists of two companies regulated by the FCA to provide insurance, Citymain Administrators Ltd and Burnett & Associates. The French owned group is the European leader in affinity insurances and services for more than 100 major brands, with operations in 12 countries including France, Belgium, Germany, Italy, Luxembourg, Poland, Portugal, Spain, Romania, Switzerland, Tunisia as well as the UK. SPB offers unique expertise in designing and managing tailor-made white labelled insurance programmes, warranty extensions and related services for banking products, mobile phones and devices, household needs and everyday goods.

SPB's supply chain allows customers to build value and loyalty. Founded in Normandy in northern France, SPB employs over 1,200 staff.

Press Contact UK:
Emily Plummer, Marketing Manager, emilyplummer@citymain.com
+44(0)7540-636139