Sai Santosh Appointed Director-Sales of Exset B.V., South Asia

NEW DELHI, October 18, 2012 /PRNewswire/ --

Exset B.V., a leading provider of broadcast products and solutions, has announced the appointment of Mr. Sai Santosh as Director-Sales of Exset B.V. Mr. Santosh would be based out of New Delhi, India, and will be responsible for the business development for the crucial market for India.

"We welcome Sai Santosh to the Exset family to take forward our business in the Indian Subcontinent. Sai's rich experience will be very valuable to all in the context of the Indian Digitization and more-so our philosophy of Digital Transition and Digitization is Monetization," said Mr. Alex Borland, Chief Executive Officer, Exset B.V.

Sai is a double MBA with specialization in telecom management and information technology. He brings with him a wealth of experience spread over two decades. Prior to Exset, he was a Director at T2H Shopping (Asia's first Cable Teleshopping initiative) and was responsible for product research & development and corporate & marketing development. Earlier, he has worked at various management levels in the telecommunications and satellite & broadcasting industry and has been associated with companies such as Reliance Communications, Star TV, Zee Telefilms and Discover Communications India. He has been awarded twice as the best performer in his region by Star TV.

"Joining Exset is an opportunity to be a part of the unfolding India digitization process. I look forward to contributing to the digitization process," said Mr. Santosh.

"We are glad to have a professional of Sai's abilities and experience. He will be a valuable asset for Exset in the context of the Indian Digitization and our principal philosophy for the Regional Digitization is Monetization," added Mr. Rahul Nehra - Global Head of Sales & Marketing, Exset.

About Exset:

Exset, is a broadcast technology and solutions company founded in 2011 based in The Netherlands with offices in UK, Estonia and India. Exset provides software and security solutions to the television industry focusing in emerging markets where localisation, social and economic factors require a fresh approach form the traditional technology suppliers companies. We strive to provide a unique service by understanding the regional markets and working collaboratively with our customers to deliver highly tailored solutions using the latest technologies and maximizing their return on investments.

For more information, visit http://www.exset.com/

Primary Media Contact: Rajesh Prothi, rajesh.prothi@absolutefactor.com, 91-98102-09123

Secondary Media Contact: Andrew Pons, andrew.pons@exset.com, 44-7595-002542