Puritan Diagnostics Top-Selling Transport System Rebranded as Opti-Swab™

GUILFORD, Maine, March 19, 2015 /PRNewswire/ -- Puritan Diagnostics, a subsidiary of Puritan Medical Products Company LLC announced today that its popular Puritan liquid Amies medium and HydraFlock® swab will now be marketed under the new brand name Opti-Swab™. Our HydraFlock® swab requires no added fiber treatments to enhance collection and viability, unlike competitive products on the market today. The popular combination of superior proprietary patented flocked fiber design with optimized liquid Amies medium warrant the new Opti-Swab™ name.

Photo - http://photos.prnewswire.com/prnh/20150317/182572

The Opti-Swab™ brand now affords the end user rapid and easy product recognition. "Nothing about our liquid Amies transport system has changed," says Executive VP Timothy Templet. "We want our customers to know that they can still expect the same levels of Puritan quality and consistency they've counted on since 1919."

Opti-Swab™ Collection & Transport Systems are compatible with both manual and automated specimen processors available on the market today. Under its former name, "Puritan Liquid Amies Transport System," Opti-Swab™ was independently confirmed by a complete validation study on Copan's Wasp®: Walk-Away Specimen Processor (WASP). The comprehensive study and blog post regarding the validation of our Opti-Swab™ with Copan's Wasp® describe how Puritan Liquid Amies Transport Systems were found to be compatible with most of the available automation platforms available today, and can be used as a viable and cost-effective alternative to Copan's ESwab™.

In the next few weeks, you'll begin to see our branding pertaining to our renamed liquid Amies transport systems start to change. Once we exhaust our old-label inventory, we'll begin shipping our media transport systems with the new Opti-Swab™ label. Should you order in bulk, you may even receive a shipment containing both Puritan Liquid Amies and Opti-Swab™ labels. Rest assured, aside from the label, the product is exactly the same and does not require additional or re-validation.

Hopefully, we've helped preempt any confusion regarding our transport-system name change. Still, we welcome you to contact us with any questions. Our experienced product specialists are happy to address any concerns you may have.

About Puritan
Puritan Medical Products Co, LLC is North America's largest manufacturer of single-use medical and diagnostics products. Puritan manufactures more than 35 types of specimen collection devices including the patented HydraFlock® and PurFlock Ultra® flocked swabs, as well as media-filled transport systems. All products are manufactured at their Guilford, ME, U.S. facility, which includes custom media manufacturing and compounding capability to meet a multitude of customer needs.

Media Contact
Timothy Templet
Puritan Medical Products
sales@puritanmedproducts.com  
+1-207-876-3331