New Fashion Search Engine Style in View Launches in Beta with 60,000 Products

LONDON, February 27, 2013 /PRNewswire/ --

Brighton based Nabang Media announce today the launch of their new fashion search engine, Style in View

Dubbed the "Fashion Search Engine" and launching in the UK today in beta, Style in View (http://www.styleinview.co.uk) provides a new way for UK shoppers to find the latest looks from the high-street and boutique stores in one simple search.

Unlike other fashion "aggregators," the developers of Style in View have paid close attention to the needs of the shopper however they choose to search, as co-founder Jason Grima explains:

"With Style in View, we put the shopper in control, allowing unlimited refinements to their search criteria by brand, style, price, colour or size. So whether you have a very clear idea of what you want to buy, or you're 'window shopping,' the site will be the quickest way to find items you really love."

Via partnerships with leading high-street fashion retailers, including New Look, John Lewis, Dorothy Perkins, Office Shoes and many others, Style in View lets visitors shop for thousands of items from one place and, with ambitious expansion plans, the site will soon be home to hundreds of smaller labels and exclusive collections.

The site has invested heavily in technology and man power, with a team of editors who are responsible for manually validating and categorising products, ensuring Style in View's product range is at the forefront of the latest season's trends as well as being the most up to date and accurate fashion comparison site for UK shoppers.

The site caters to both women and men with categories covering everything from dresses to shoes to sports and formal wear.

Style in View also features an "on sale" function which lets shoppers browse sale items from every shop in one place, creating what the developers refer to as "the UK's biggest sale, everyday": one huge sale for budget-conscious fashionistas!

For further information please see the website http://www.styleinview.co.uk

Notes for editors

Style In View offers you a brand new online shopping experience, where you can find and compare fashion at the click of a button. No longer will you have to traipse the internet, going from one site to the next, or be bombarded with random results from a generic search engine; Style in View, the Fashion Search Engine, will only bring you the biggest and best names in fashion, all under one roof.

With style editors keeping their fingers firmly on the fashion pulse with what's trending worldwide, expect thousands of new accessories and clothes arriving daily.

Style in View is produced by the Brighton-based media company Nabang Media who also run Deal Zippy (http://www.dealzippy.co.uk/), a successful daily deals aggregator launched in 2011. The company is run by Jason & Dexter Grima.