Naturals Salon Signs up Bollywood Actress Genelia as Brand Ambassador

CHENNAI, India, February 20, 2012 /PRNewswire/ --

Plans to Create 50,000 Jobs Touching 3000 Salons Mark by 2016

Naturals - India's No.1 Family Salon & Spa has signed up Bollywood bubbly actress Genelia D'souza as its brand ambassador.

The actress will represent the salon chain and spread its core value to the customers highlighting its services that fulfill their beauty needs to their utmost satisfaction. She will feature in Naturals' new campaigns through mass media and promotional events that will emphasize on the greater benefits and quality of the salon chain providing best service at affordable price in a friendly ambience.

The brand ambassador said: "I am proud to represent Naturals for I trust the brand that provides the best for hair care & beauty needs. I take this as an opportunity to communicate on the significance of presentable outlook as confidence starts with it."    

Genelia is popular among her fans with her films Chance Pe Dance, Mere Baap Pehle Aap, Masti, Rock The Shaadi and Life Partner among others in Hindi, Uthama Puthiran, Santosh Subramaniam and Boys in Tamil; Naa Ishtam and Bommarillu in Telugu; Urumi in Malayalam and Satya In Love in Kannada.

"We were looking for a popular young and vibrant personality having mass appeal, especially among the youths of the country. So we zeroed in on Genelia who is Naturals' regular customer too," said Ms.K.Veena, CEO, Naturals Beauty Salon India Pvt. Ltd, on the association with Genelia.

On the salon chains' growth she said that Naturals' commitment and dedication to the services has helped it grow from just a 10 member team a decade ago to presently a leading brand in the country - having presence in the state of Tamil Nadu, Karnataka, Andhra Pradesh, Kerala, Maharashtra, Gujarat, Puducherry, West Bengal and Madhya Pradesh.

"Now our Naturals family has 2500+ employees supporting its growth across 125+ pan-India salons. We have signed up with 50+ salons more and they are to be operational soon. Last financial year 2010-11, our system turnover was Rs. 60 crore and this year (2011-12) it is likely to close at Rs. 90 crore. Our near future goal is to create 1000 women entrepreneurs and give job opportunity to 50,000 people touching the 3000 salons mark by the end of the year 2016," said Veena.