John Prescott Packs a Punch in New moneysupermarket.com TV ad

CHESTER, England, January 7, 2011 /PRNewswire/ -- moneysupermarket.com (MONY), has enlisted former Deputy Prime Minister John Prescott, to star in its latest television advertising campaign.

It's 10 years since Prescott hit the headlines for throwing a punch during the general election campaign. But this time he's not taking on an egg-throwing farmer, but moneysupermarket.com campaign frontman, Omid Djalili.

In a tongue-in-cheek take on the former Deputy Prime Minister's famous incident, Djalili interrupts the furious Prescott who is taking out his frustration over his car insurance renewal on a punchbag to the strains of 'Eye of the Tiger'.

Djalili points out to the worked-up Prescott that it can be an expensive business insuring two old cars when you're no longer running the country and suggests he heads online to moneysupermarket.com in order to save a fortune on his car insurance ( http://www.moneysupermarket.com/car-insurance/).

David Osborne, Marketing Director at moneysupermarket.com said: "It's a real coup for us to have someone as well known as John Prescott let down his guard and have some fun in this ad. We've had a fantastic customer response to our advertising since we first launched with Omid as our frontman last year.

"Since then, we evolved the campaign to include Nigel Mansell as another famous face for Omid to bounce off. Our customers really appreciate the humour in each of the advertisements and with this latest TVC, we think we'll deliver a knock-out punch and encourage even more people to save a super amount of money by using our site."

John Prescott said: "I suppose you could say this advert marks the 10th anniversary of my so-called Thriller in the Rhyl-a."

The 30-second TVC will debut on Friday 7 January. moneysupermarket.com's creative agency, Dare, produced the campaign.

Note to Editors:

About moneysupermarket.com:

moneysupermarket.com is the UK's leading finance price comparison website and a leading UK travel price comparison website, aiming to help every household to make the most of their money.

Our site has 47 price comparison channels and attracted approximately 120 million visitors in the year ended 31 December 2009.

    
    moneysupermarket.com compares (at 5th November 2010)

    - 101 car insurance providers and 71 home insurance providers
    - 20 broadband providers and 19 energy providers
    - 28 unsecured loan and 6 secured loan providers
    - 63 mortgage lenders and 36 credit card providers
    - 68 savings providers and 30 current account providers
    - Over 990,000 mobile phone deals