Bancassurance Market in China 2014-2018: Key vendors dominating this space are China Taiping Insurance Holdings, China Life Insurance, Ping An Insurance

DUBLIN, June 24, 2014 /PRNewswire/ -- Research and Markets (http://www.researchandmarkets.com/research/nmwg5x/bancassurance) has announced the addition of the "Bancassurance Market in China 2014-2018" report to their offering.

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The Bancassurance market in China is expected to witness rapid growth during the forecast period due to certain emerging trends that are expected to negate the effect of the challenges to some extent. The expansion of foreign insurance players in China is one such trend is the market. The regulatory body in this country is encouraging the participation of foreign private insurance players to increase the expansion of the market in the country.

According to the report, the expansion in the banks' product portfolios is one of the major drivers in the market. Banks have been continuously striving to increase their profitability by expanding their product portfolios, increasing their outreach, and introducing new and attractive schemes. This has resulted in the positioning of banks as a one-stop financial solution. The increasing number of regulations is another major driver in the market that is encouraging the private insurance players to increase their integration with banks.

Further, the report states that one of the main challenges in this market is the stringent regulatory norms that require banks to have dedicated staff for bancassurance. This restricts the business volume of the bancassurance model. The positioning of banks is another major challenge for the market. Banks have traditionally been positioned only for banking services; therefore, promoting banks as insurance providers is difficult and will entail huge marketing efforts and costs.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Key Topics Covered:

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

04. Market Research Methodology

05. Introduction

06. Market Landscape

07. Bancassurance Distribution Models

08. Market Segmentation by Product

09. Buying Criteria

10. Market Growth Drivers

11. Drivers and their Impact

12. Market Challenges

13. Impact of Drivers and Challenges

14. Market Trends

15. Trends and their Impact

16. Vendor Landscape

17. Key Vendor Analysis

18. Other Reports in this Series

Companies Mentioned:

• Agricultural Bank of China
• Bank of Beijing
• China Life Insurance Company Limited
• China Merchants Bank
• China Taiping Insurance Holdings Company Limited
• PICC Property & Casualty Co.
• Ping An Insurance (Group) Company of China

For more information visit http://www.researchandmarkets.com/research/nmwg5x/bancassurance

Media Contact: Laura Wood, +353-1-481-1716, press@researchandmarkets.net