Analysis of Innovative and Emerging Business Models in Next Generation Healthcare

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Research and Markets

09 Sep, 2015, 12:10 GMT

DUBLIN, Sept. 09, 2015 /PRNewswire/ --

Research and Markets (http://www.researchandmarkets.com/research/x763n7/healthcare) has announced the addition of the "Healthcare Transformations Drive Changes in Business Models" report to their offering.

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The healthcare industry is on the brink of transformation driven by a shift in the objective of care from treatment to prevention and wellness. Other major paradigm shifts such as the emergence of consumer as the center of the healthcare ecosystem and the need for delivering healthcare services at unconventional locations are creating new and exciting market opportunities. The challenge, however, is identifying a sustainable business model to monetize emerging market opportunities. This study presents an analysis of some unique business models that have recently made a debut in the industry.

Key Findings

  • Industry-wide shift in focus from acute care to prevention and wellness
  • Growing emphasis on predictive, preventive, and personalized health and healthcare delivery
  • Systematic shift in point of care delivery with provider organizations beginning to take a back-seat
  • Increasing influence and importance of data and the emergence of data-oriented products and services in healthcare

Business Model Transformations Impacting Healthcare

  • Perceivable shift in target customer from payors and providers to patients and consumers
  • Emergence of Business-to- consumer (B2C) models, although Business-to-business (B2B) models continue to have a stronghold on the industry
  • B2B models shifting from a product-oriented value proposition to a service oriented one
  • Growing influence of eCommerce, mCommerce, and social media in healthcare

Key Challenges and Threats for Market Participants

  • Lack of information on potential competitive threats as non-healthcare companies expand into the industry
  • Business model sustainability in an environment that is experiencing rapid changes in technologies and regulations
  • Identifying innovative, futuristic healthcare products and services that will give the company a first- mover advantage
  • Developing relevant and sustainable industry partnerships

CEO's Perspective

  • Companies need a robust data strategy that can educate all aspects of its business.
  • Healthcare companies should be prepared for an overhaul of their current sales ecosystem.
  • Customer-to-customer (C2C) will be the next stage of business model evolution in healthcare.
  • A customization-oriented business model can be a key differentiator in healthcare.
  • The healthcare value proposition must move beyond products and services to social benefits that enable people and companies to create better societies.

Key Topics Covered:

  1. Executive Summary
  2. Transformations in Healthcare
  3. Themes Driving New Business Models in Healthcare
  4. Applications of Business Model Innovation in Healthcare
  5. Value Proposition Driven Business ModelsPopulation Health Management
  6. New Business Models in Genomics and Precision Medicine
  7. Connected Health Creating New Opportunities for Business Model Innovation
  8. The Business Model Change Journey

Companies Featured

  • Novo Nordisk
  • Sanitas
  • athenahealth

For more information visit http://www.researchandmarkets.com/research/x763n7/healthcare

Media Contact: Laura Wood , +353-1-481-1716, press@researchandmarkets.net

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