News from deltadna A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages

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13 Mar, 2017, 09:53 GMT deltaDNA Passes 100M MAU Following Strong Growth

Growth driven by changing analytics landscape as larger publishers and developers start to take the player experience more seriously deltaDNA, the...


04 Aug, 2016, 09:00 BST Switzerland Tops Mobile Gamers Medal Table, Finds deltaDNA & Newzoo in World Games Study

New deltaDNA and Newzoo Study Compares Player Performance Data From Thirty-two Million Mobile Games Players to Find Which Nation Comes out Top On the ...


15 Jul, 2016, 10:28 BST Gameforge Selects deltaDNA Analytics and Marketing Platform to Unlock Player Engagement

International Publisher Integrates deltaDNA Following Comprehensive Market Testing and Evaluation Process International online games publisher...


14 Mar, 2016, 09:00 GMT deltaDNA Releases SmartAds 'On-Demand' Intelligent Ad-management and Independent Ad Mediation Platform

SmartAds 'On-Demand' opens up player-optimized ad mediation to games with low player numbers for the first time deltaDNA, the Games Industry's...


01 Mar, 2016, 08:00 GMT deltaDNA Becomes an Officially Licensed Analytics Middleware Provider for PlayStation®4

PlayStation®4 developers can now access deltaDNA's unique analytics solution to unlock their player data and build better, more successful F2P games...


03 Dec, 2015, 09:00 GMT DeltaDNA Appoints David Zemke as VP of Business Development for North America

Ex-Rovio, Konami, EA, LucasArts, DeNA and SEGA veteran joins deltaDNA to maximize its presence in North America Game analytics and marketing company...


18 Nov, 2015, 09:00 GMT deltaDNA Research Reveals Diverse Gender Preferences Within Free-to-Play Mobile Games

New data from nine million mobile game players affirms some traditional assumptions while revealing wild disparities New data released today from...


12 Nov, 2015, 09:00 GMT deltaDNA Launches Deep Data Visualization

New deep data graphing and charting functionality makes emerging game patterns more informative and visually appealing Big data game analytics and...


27 Jul, 2015, 08:00 BST deltaDNA Releases Independent & Intelligent 'SmartAds' Ad-Management Platform

Data-driven ad solution combines intelligent player targeting with dynamic ad mediation to increase in-game ad revenues, reconciling monetization...


04 Nov, 2014, 00:01 GMT deltaDNA Secures $3m in Series A 2nd Round Funding Taking Total Investment to $5m

Additional investment of $3 million plus new strategic investor Edge Performance VCT, to help extend sales and marketing reach in the US and boost...