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10 Aug, 2016, 08:00 BST Banks BCA and BRI Remain Indonesia's Most Valuable Brands With a Focus on Innovation That is Centred on Consumers' Needs

BrandZ™ Indonesia Top 50 Grows 2% in Total Brand Value as Brands Successfully Adapt Their Strategies to Changing Economic Conditions Indonesia's most ...


30 Jun, 2016, 07:22 BST First-ever Myanmar Study Highlights Factors for Brand Success & Future Game Changers

Local telecom brand MPT most loved amongst 42 key brands while global entrants are valued for their differentiation and innovation WPP and Millward...


08 Jun, 2016, 00:01 BST 'Transparent Innovation' Pushes Google Back to the Top of the BrandZTM Top 100 Most Valuable Global Brands, Increasing its Worth to $229 billion

The ability to disrupt sets apart the fastest growing brands Continual innovation, increased revenue from advertising, and growth in its cloud...


21 Mar, 2016, 12:14 GMT Consumer Confidence Remains High in China, as the Country's 100 Most Valuable Brands Grow 13% in The Last Year

Market-driven brands surpass SOEs, creating over half the total value of the 2016 BrandZ™ China Top 100; tech brands drive growth while banks' power...


12 Jan, 2016, 10:04 GMT Marketers Will Unite Sales and Media Touchpoints in New Ways in 2016, Says Millward Brown

Annual Digital & Media Predictions outline the need to optimize video and mobile advertising, evaluate connected TV opportunities and develop...


07 Jan, 2016, 09:00 GMT Millward Brown's New Solution Helps Turn Digital Big Data into Better Data

Digital Behavior Analytics identifies relevant consumer data in search and social for 24/7 brand management Millward Brown, a global leader in brand, ...


17 Dec, 2015, 08:01 GMT Millward Brown and Comscore Create Global Brand and Behavior Partnership for Digital Effectiveness

Combined offer will help brands boost digital ROI by connecting validated audiences with impact on brand and consumer behavior Millward Brown and...


14 Oct, 2015, 10:14 BST Video Viewing On Digital Now Matches Time Spent Watching Tv, But Low Digital Ad Receptivity Brings Targeting And Creative Challenges

AdReaction: Video Creative in a Digital World Examines Video Use By Multiscreen Users in 42 Countries and Explores Opportunities for Marketers...


23 Sep, 2015, 10:50 BST Brazil's Skol Named Latin America's Most Valuable Brand, Overtaking Mexico's Corona

Value of the top 50 increases 2% despite region's economic struggles Finance and beer brands thrive but B2B takes a dive as a fall in commodity...


09 Sep, 2015, 16:30 BST India's Top Brands Achieve Record-Breaking Value Growth of 33%

Year-on-year brand value increase is highest in BrandZ's 10-year history - reflecting a new sense of consumer empowerment, and smart business...


19 Aug, 2015, 15:33 BST BCA Leads First Ever BrandZ™ Ranking of Indonesia's Most Valuable Brands, Valued at $9.9 Billion

Study shows dynamic and confident Indonesia is a 'land of opportunity' for brands that can build real connections with consumers BCA (Bank Central...


27 May, 2015, 00:01 BST Apple Overtakes Google for the Top Spot in the 10th Annual Brandz™ Top 100 Most Valuable Global Brands Ranking

World's top 100 brands are now worth $3.3 trillion to businesses Apple has overtaken Google to reclaim the title of 'world's most valuable brand' in...


23 Jan, 2015, 12:01 GMT Programmatic to Expand Role in 2015 to Encompass Creative and Brand, Says Millward Brown

Annual Digital & Media Predictions highlight how to optimize native advertising, paid micro-video and location-based marketing Millward Brown, the...


16 Dec, 2014, 06:00 GMT Second-Screen Ad Synching Set to Soar in 2015

Millward Brown predicts rapid growth in synchronized messaging Consumers can expect to see more linked messages in 2015, with ads on TV being backed...


24 Sep, 2014, 10:02 BST Mexico's Corona Leads The Brandz™ Top 50 Most Valuable Latin American Brands For The Second Year

Food, Retail And Beer Brands Show Strongest Growth - Evolving To Stay Highly Relevant As Consumers Become More Prosperous For the second consecutive...


20 Aug, 2014, 09:32 BST HDFC Bank Named India's Most Valuable Brand in BrandZ™ Ranking, as Service Sector Brands Dominate

HDFC Bank is India's most valuable brand, with a value of $9.4bn, according to the first ever BrandZ™ Top 50 Most Valuable Indian Brands ranking...


21 May, 2014, 00:01 BST Google Overtakes Apple to Become the 2014BrandZ[TM]Top 100 Most Valuable Global Brand

End of Recession Pushes Combined Brand Value of Top 100 Up 12% Google has overtaken Apple to become the world's most valuable global brand in the...


01 May, 2014, 12:53 BST Millward Brown Highlights Seven Key Lessons for Brands

Eight years of BrandZ Top 100 data shows how the rise and fall of key global brands are both a warning and a model to follow for marketers A unique...


22 Jan, 2014, 10:48 GMT Millward Brown Highlights Neuromarketing Leadership

Over 3,000 Facial Coding Studies Conducted in Last Year; Now Standard in World's Leading Copytesting Solution Millward Brown, a global leader in...


18 Dec, 2013, 08:56 GMT Russian Market Research Firm ARMI-Marketing Joins Millward Brown

Millward Brown, a global leader in brand, media and communications research, today announced a joint venture with its Russian partner, ARMI-Marketing....


10 Dec, 2013, 18:53 GMT Drive for Multi-Screen Marketing to Dominate 2014, Says Millward Brown's Annual Digital & Media Predictions

Agency sees growth in screen-agnostic planning and believes multi-screen minimalism will be key to success Millward Brown, the world's leading expert ...


22 Jun, 2012, 10:24 BST BrandZ[TM] Top 50 Most Valuable Latin American Brands 2012

First Publication of New Annual Study Launches Today Millward Brown, in conjunction with BrandAnalytics and WPP, today announce the inaugural BrandZ...


22 May, 2012, 01:00 BST Top Brands Thrive Despite Economy According to Millward Brown's Latest BrandZ[TM] top 100 Most Valuable Global Brands Study

No1 Brand Apple Grows 19% to $182.9 Billion While IBM Eases Past Google to Take No.2 Spot First African brand enters ranking The world's biggest...


22 May, 2012, 01:00 BST Top Brands Thrive Despite Economy According to Millward Brown's Latest BrandZ[TM] top 100 Most Valuable Global Brands Study

No1 Brand Apple Grows 19% to $182.9 Billion While IBM Eases Past Google to Take No.2 Spot First African brand enters ranking The world's biggest...


09 May, 2011, 08:00 BST Apple Becomes World's Most Valuable Brand, Ending Google's Four-Year Term at the Top, Says WPP's BrandZ

Registering a staggering 84 percent increase in value over the past year, Apple has emerged as the most valuable brand in the world, ending the...