BANGALORE, April 1, 2013 /PRNewswire/ --

Zansaar's Bulkbuy Portal Makes Available its Exclusive Range of Homeware Products to Institutional Buyers at Wholesale Rates

Zansaar.com, India's preeminent online home store, has become the first e-commerce company to foray into the institutional segment with a dedicated wholesale channel zansaar.com\bulkbuy. Zansaar stands out for its functionally stylish and high quality products & differentiates itself with its exclusive range sourced from both international and local suppliers.

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The company has in the recent past tied up several exclusive distribution agreements for India, the latest being with the Rayware group from UK with its internationally well-known brands like Ravenhead, Mason Cash, Arthur Wood, Dema, Kilner and Typhoon, bringing to the Indian consumer glassware, bakeware and other homeware products which were so far inaccessible. Zansaar bulkbuy has been launched after careful evaluation of the wholesale market and the realisation that there is an unmet need for quality homeware and a hassle-free way to procure it among the institutional segment.

"The Indian consumer has discovered the joy of shopping online at zansaar.com and we want to now extend the same convenience and range of products to the discerning institutional buyer," said Jawad Ayaz, CEO, Zansaar about the company's decision to foray into the wholesale segment and set up a dedicated portal and team for the same.

The product range on offer spans from glassware, kitchenware to imported food and caters to all segments including, but not limited to, hospitality, housing societies, corporates, builders and resellers. Registration is open to any institution holding a valid TIN or CST number. The volume of discounts will depend on the product and quantity purchased and is indicated on individual product pages. All enquiries can be routed to 080-4917-0000 or customersupport@zansaar.com.

About Zansaar.com

Zansaar.com is a Bangalore-based e-commerce firm backed by Accel Partners and Tiger Global. It is positioned as an online home store catering to all home shopping needs and its portfolio ranges from furniture, furnishings and home décor to kitchenware, bakeware, glasssware and imported foods. With a sharp focus on products that appeal to both sense and sensibilities, Zansaar aims to inspire the modern home of the Indian consumer. For more information visit www.zansaar.com or call us on 080-4917-0000

Primary Media Contact: Jidesh Haridas, jidesh@zansaar.com, 91-9731396990

SOURCE Zansaar.com