Accessibility Statement Skip Navigation
  • Resources
  • Blog
  • Journalists
  • +44 (0)20 7454 5110
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All Public Company News
      • All Multimedia News
      • View All News Releases

      • Regulatory News

      • D/A/CH Regulatory News
      • UK Regulatory News
      • View All Regulatory News

  • Business & Money
      • Auto & Transportation

      • Aerospace & Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads & Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking & Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers & Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalisation
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls & Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil & Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defence
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation & Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking & Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers & Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines & Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics & Personal Care
      • Fashion
      • Food & Beverages
      • Furniture & Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewellery
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks & Tourist Attractions
      • Gambling & Casinos
      • Hotels & Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Animal Welfare
      • Corporate Social Responsibility
      • Economic News, Trends & Analysis
      • Education
      • Environmental
      • European Government
      • Labour & Union
      • Natural Disasters
      • Not For Profit
      • Public Safety
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Overview
  • Distribution
  • Paid Placement
  • Multichannel Amplification
  • Disclosure Services
  • SocialBoost
  • Rooms
    • MediaRoom
    • ESG Rooms
  • AI Tools
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Hamburger menu
  • Cision PR Newswire UK provides press release distribution, targeting, monitoring, and marketing services
  • Send a Release
    • Phone

    • +44 (0)20 7454 5110 from 8 AM - 5:30 PM GMT

    • ALL CONTACT INFO
    • Contact Us

      +44 (0)20 7454 5110
      from 8 AM - 5:30 PM GMT

  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • News in Focus
    • Browse News Releases
    • Regulatory News
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
    • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • Overview
  • Distribution
  • Paid Placement
  • Multichannel Amplification
  • Disclosure Services
  • Cision Communications Cloud®
  • AI Tools
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists

Ysance Raises €5 million in Series A Funding to Accelerate Expansion of its First-Party Data Management Platform


News provided by

Ysance

24 Sep, 2015, 16:13 GMT

Share this article

Share toX

Share this article

Share toX

This image opens in the lightbox
Ysance Logo (PRNewsFoto/Ysance) (PRNewsFoto/Ysance)

PARIS, September 24, 2015 /PRNewswire/ --

The sole investor in this funding round is Creadev, a private equity firm controlled by the Mulliez family  

Ysance (http://www.ysance.com), a French leader in Cloud and Big Data consulting, and the provider of an innovative cloud-based first-party data management platform (DMP), has raised €5 million in a Series A round from Creadev, the private equity firm belonging to the Mulliez family, which owns several leading international retailers.

     (Logo: http://photos.prnewswire.com/prnh/20150924/270496LOGO )

This round of funding will support the company's research and development efforts as well as expansion of its sales team in Europe. Ysance plans to add 50 new team members in the near future.

For over 10 years, Ysance has been a Cloud and Big Data consulting pioneer in France. The company has helped over 120 businesses from a variety of industries accelerate their digital transformation with custom Cloud solutions comprising best-in-class Customer Relationship Management, Business Intelligence, Big Data, Marketing, and E-Commerce technologies.

As a Cloud integration specialist, Ysance experienced first-hand the limitations of first generation "audience-centric" DMPs. Designed to target particular segments of online ad viewers, these platforms' capabilities are quickly overstretched when they seek to recognize and address unique individuals across multiple points of engagement, both online and offline.

The Ysance Digital Data Factory DMP was built from the ground up to offer an "individual-centric" real-time data hub in the Cloud that allows companies to gain in accuracy and speed as they recognize and engage with unique individuals across every one of their brands' many touch points, integrating display ads, websites, mobile apps, e-commerce funnels, discussions with store clerks, point-of-sale receipts, phone conversations with service professionals, email newsletters, social media, and loyalty programs.

"Targeting online advertising audience segments is one thing; ensuring a given individual is consistently recognized and addressed onsite, offsite, in-store, at home and on the go, every time, in just milliseconds, is another," says Florent Thomann, a Creadev Director. Also according to Thomann: "We believe Ysance's distinctive Cloud data hub will become essential to companies who wish to entrust their digital transformation to a custom business Cloud built with best-of-breed technologies."

"Creadev has demonstrated its ability to foster industry leaders in the past. More than an investor, it is a long-term strategic partner," explains Laurent Letourmy, CEO of Ysance. "We will benefit from Creadev's experience, the richness of its ecosystem and its presence on several continents, while retaining the autonomy and agility to create disruptive change in our market," adds Letourmy.

About the Digital Data Factory
Launched early 2014 in SaaS mode, Ysance's Digital Data Factory is an innovative first-party DMP (Data Management Platform). The service allows users to collect, organize, reconcile and analyze online and offline individual-level consumer behavior in order to increase their knowledge of customers, and design personalized and unique experiences for end-users. The Digital Data Factory was designed to be open and connected, meaning it can easily be enriched with third-party data solutions. Already deployed globally, the platform is aimed at any company seeking to consistently engage its prospects and customers, including online retailers, press and media outlets, banks and insurers, large retail chains, and more.
More information at digital-datafactory.com/en

About Ysance
Created in 2005 by a team of IT experts, Ysance is a French leader in Cloud and Big Data consulting and the provider of an innovative first-party data management platform (DMP). It has 110 employees. Ysance supports its customers' digital transformation by leading the design, implementation and operation of their bespoke Cloud platforms composed of best-of-breed solutions and technologies. Its activities are organized around seven core businesses: Marketing, Business Intelligence, Data Management, E-Commerce, CRM, Cloud Computing and Big Data.
More information at Ysance.com and blog.ysance.com
Twitter: @ysance

About Creadev  

Creadev is a private equity firm created in 2002 and controlled by the Mulliez family, with offices in Paris and Shanghai. Today, Creadev accompanies ten businesses that together employ over 70,000 individuals worldwide. The company is widely recognized for its long-term commitments and meaningful investments. Creadev focuses its investments on people and ideas that advance human development and address the major issues facing our societies: health & wellness, professional training, sustainable development, customer relations - especially where these take shape in the digital world.

For more information, please visit: Creadev.fr/en and Creadev-lelab.fr

Twitter: @creadev_lab

For further information or requests for interviews, please contact:

Press Contact for Ysance:
Agence Fargo - Yaëlle Besnainou - +33-(0)1-44-82-66-75 - ybesnainou@agencefargo.com

Press contact for Creadev:
Kablé Communication Finance - Catherine Kablé - +33-(0)1-44-50-54-75 / +33-(0)6-82-25-73-85 - catherine.kable@kable-cf.com

Modal title

Contact PR Newswire

  • +44 (0)20 7454 5110
    from 8 AM - 5:30 PM GMT
  • General Enquiries
  • Media Enquiries
  • Partnerships

Products

  • Content Distribution
  • Multimedia Services
  • Disclosure Services
  • Cision Communications Cloud®

About

  • About PR Newswire
  • About Cision
  • Partnering Opportunities
  • Careers
  • Accessibility Statement
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United States
  • Vietnam

My Services

  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
  • Data Privacy

Do not sell or share my personal information:

  • Submit via Privacy@cision.com 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
+44 (0)20 7454 5110
from 8 AM - 5:30 PM GMT
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 PR Newswire Europe Limited. All Rights Reserved. A Cision company.