Yapital Launches in WASGAU Supermarkets in Germany

LUXEMBOURG, December 1, 2014 /PRNewswire/ --

Consumers in more than 50 of approximately 90 WASGAU supermarkets can now pay quickly and securely by smartphone - remaining stores to follow soon/ Reduced checkout times and transparent transaction history 

Forever looking for exact change? That's in the past - thanks to Yapital. At approximately 200 checkouts in WASGAU supermarkets, consumers can now pay quickly and securely by smartphone. It doesn't matter whether they come in for a carton of milk or the weekly shopping trip: Consumers can use the Yapital app on the smartphone to simply scan a QR code displayed on the card terminal, confirm the purchase amount with a single click - and they are done. More than 50 of the approximately 90 WASGAU stores now offer payment by smartphone; the rest will follow shortly.

The WASGAU Produktions & Handels AG, a regional specialist for fresh and quality-controlled foods and everyday products, reduces checkout times at the cash registers with the introduction of the first European, cross-channel payment solution Yapital. Reduced waiting times is only one of many advantages Yapital offers consumers, as they also benefit from additional features such as a real-time transaction overview and the ability to send and receive money, which comes in handy when shopping for others.

"We are very pleased that WASGAU consumers can now pay with Yapital," says Niels Lohmüller, Executive Vice President of Business Development at Yapital. "Many people in the region shop almost daily at WASGAU to buy quality products and they expect a great shopping experience every time. With such a demanding consumer base, convenience stores like WASGAU make up the perfect environment for Yapital to further establish payment by smartphone."

"WASGAU has a long history of success because our customers' needs always come first," adds Dr. Eugen Heim, CEO of WASGAU AG. "The people in our region demand fresh, quality products, good advice and a pleasant shopping atmosphere, and that's exactly what we offer. The simple, fast and secure payment with the Yapital app - including shorter checkout times at cash registers and useful additional functions - is an excellent addition to round out the shopping experience at WASGAU."

Press release issued by
Yapital Financial AG
5 Rue Eugène Ruppert
L-2453 Luxembourg

Contact
Martin Zander
Yapital Financial AG
Tel.: +352-203-10-111
Email: press@yapital.com

About Yapital Financial AG 

Yapital is the first European, cashless cross-channel payment solution operating across all channels: in-store, mobile, online and by invoice. Operation is easy, fast and secure: following online registration, the user can immediately make payments, send and receive money with Yapital, across all channels.

For business customers, Yapital is a guaranteed means of payment - this provides process security and reduces administrative costs. In addition, Yapital seamlessly covers all trade and service channels, thus enabling marketing channels to be converted into sales channels. Business customers can therefore not only reduce costs with Yapital, but can also simultaneously open up new revenue potential.

Yapital was established in 2011 as a wholly owned subsidiary of the Otto Group. Yapital Financial AG is licensed in Luxembourg as an electronic money institution.

More information on Yapital:

Homepage: http://www.yapital.com

Blog: http://www.yapital.info

Twitter: http://www.twitter.com/yapital

Facebook: http://www.facebook.com/yapital

About WASGAU Produktions & Handels AG 

WASGAU Produktions & Handels AG, a company with more than 4,000 employees, approximately 90 supermarkets and two production facilities, is the regional specialist for fresh and quality-controlled foods. The Wasgau hill range in Germany covers the southern part of the Palatinate Forest and features a hilly landscape, vast forests, castles and unique sandstone formations. Natural and healthy earthiness meets freshness and vitality in this region.

These attributes describe the company's self-image. Down-to-earth strategies abound in the forward-looking business plan, which focuses on high quality standards and freshness.

As a regional company, WASGAU AG has devoted itself to the production and distribution of good, healthy and organic food at affordable prices.

With annual revenues of € 500 million, WASGAU AG is a company with state-of-the-art equipment centrally located in the southwest of Germany. During the past 10 years, the company has built highly qualified facilities for production, logistics and administration on approximately 15 hectares of land at Pirmasens.

Contact
Isolde Woll
WASGAU Produktions & Handels AG
Tel: +49-(0)6331-558-281
Email: isolde.woll@wasgau-dlog.de