BRISTOL, England, April 29, 2013 /PRNewswire/ --
Yankee Candle, the world's largest manufacturer of premium scented candles, today announced the launch of a limited edition 'Boston Strong' candle, designed to honour the victims and the first responders of the bomb attacks during the Boston Marathon. The Massachusetts-based company has pledged all net proceeds of the commemorative candle to the One Fund Boston, the official nonprofit organised by Mayor Tom Menino and Governor Deval Patrick, giving UK residents the opportunity to show their support.
"In the wake of such tragic events, the strength and solidarity Boston has taught the world is inspiring. As the International division of a Massachusetts-based company we wanted to show Boston our support and help those families most affected, we felt that people in the UK would be feeling the same and would like a chance to contribute." John Fontana, President of Yankee Candle International, said in a statement.
Made in America, the 'Boston Strong' candle fragrance is a heart-warming blend of cinnamon, baking spices, and a hint of freshly poured tea and will be available for £19.99 from http://www.yankeecandle.co.uk from early June.
Notes to Editors: About Yankee Candle®:
The Yankee Candle® Company, Inc. is the leading designer, manufacturer, wholesaler and retailer of premium scented candles, based on sales, in the giftware industry. Yankee Candle® has a 42-year history of offering distinctive products and marketing them as affordable luxuries and consumable gifts. The Company sells its products through a North American wholesale customer network of approximately 27,800 store locations, a growing base of Company owned and operated retail stores (564 Yankee Candle® Stores located in 46 states and 1 province in Canada), direct mail catalogs, and internet website (http://www.yankeecandle.com). Outside of North America, the Company sells through its subsidiary, Yankee Candle® Company (Europe), Ltd. (http://www.yankeecandle.co.uk), which has an international wholesale customer network of approximately 5,900 store locations and distributors covering a combined 57 countries.
For further press information, high resolution images or an interview please contact Cat Deans at Flare Communications T: +44(0)1322-522-166 E: Cat@flarecommunications.co.uk
SOURCE Yankee Candle International