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Xifu International Gold Wedding Jewellery Design Competition 2017 Announces Global Cross-Cultural Initiative

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News provided by

JNA

24 Apr, 2017, 10:07 GMT

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HONG KONG, April 24, 2017 /PRNewswire/ -- The Xifu International Gold Wedding Jewellery Design Competition 2017 is pleased to announce that it will be forming the Global Alliance of Design Institutes to help nurture promising jewellery designers around the world.

Aimed at establishing best practices in jewellery design across international markets, the initiative endeavours to provide a platform for the exchange of ideas among leading design institutes worldwide to cultivate talent, enhance creativity and share cross-cultural experiences.

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Prestigious industry leaders and design experts at the launch of the Global Alliance of Design Institutes
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Panellists discuss the significance of the Global Alliance of Design Institutes
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Presentation on the Xifu International Gold Wedding Jewellery Design Competition 2017's theme, "Oneness"
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The Global Alliance of Design Institutes was launched at a forum organised by the Xifu International Gold Wedding Jewellery Design Competition 2017 in Shenzhen, China, on 19 April 2017.

The forum's panel of industry leaders and design experts warmly welcomed the initiative. They noted that greater collaboration among learning establishments, coupled with further research and development, would help elevate the standard of jewellery designs in the market by infusing local academic approaches with international perspectives.

Organised by JNA and CJNA of UBM Asia, the World Gold Council and the People's Government of Yantian District, Shenzhen, the biennial Xifu International Gold Wedding Jewellery Design Competition aims to usher in a new era in gold wedding jewellery by encouraging designers from around the world to reflect wedding traditions and customs through fresh and creative designs.

Panellists at the forum also shared their interpretation of the 2017 competition's theme, "Oneness," to provide aspiring contestants with useful insights on designing appropriate entries.

The Xifu International Gold Wedding Jewellery Design Competition 2017 is accepting entries until 31 May 2017. Please see www.xifudesigncompetition.com for more information.

Media Contact

Althea Long

Vincent Tang

UBM Asia Limited

World Gold Council

Email:althea.long@ubm.com

Email:vincent.tang@gold.org

Tel:+852 2516 1653

Tel:+86 21 2226 1116

Organisers

JNA & CJNA (www.jewellerynewsasia.com / www.cjna.com)

JNA and CJNA are the flagship jewellery publications of UBM Asia's Jewellery Group. First published in 1983, JNA is the leader in providing up-to-date international jewellery trade news with an Asian insight. With the rapid development of China's jewellery market, CJNA was founded in 1994 to connect Chinese-speaking jewellery professionals with the world's fastest-growing jewellery market.

World Gold Council (www.gold.org)

The World Gold Council (WGC) is the market development organisation for the gold industry. Its purpose is to stimulate and sustain demand for gold, provide industry leadership and be the global authority on the gold market.

WGC develops gold-backed solutions, services and products, based on authoritative market insight and it works with a range of partners to put ideas into action. As a result, WGC creates structural shifts in demand for gold across key market sectors. WGC provides insights into the international gold markets, helping people to understand the wealth preservation qualities of gold and its role in meeting the social and environmental needs of society.

People's Government of Yantian District, Shenzhen (http://www.yantian.gov.cn/)

Established in 1998, the People's Government of Yantian District, Shenzhen (Yantian District) is located in East Shenzhen, adjacent to the Pearl River Delta. Yantian District continuously promotes the transformation and advancement of its valuable core industries, such as port logistics, gold jewellery, tourism and culture, and biotechnology, among others.

Supporting Organisation

Culture, Sports and Tourism Administration of Shenzhen Municipality (http://www.sz.gov.cn/wtlyjnew/)

Established in 2009, the Culture, Sports and Tourism Administration of Shenzhen Municipality is a bureau of the Shenzhen Municipal People's Government. The Administration promotes the development of culture, sports and tourism through the enhancement of resource utilisation and cultural vitality of Shenzhen City, the commitment to historical and intangible cultural heritage preservation, and the enrichment of tourism experiences.

Sponsor

Shenzhen Batar Investment Holding Group Limited (www.batar.cn/)

Shenzhen Batar Investment Holding Group Co Ltd (Batar) is a major gold jewellery manufacturer. Batar currently owns more than 20 subsidiaries engaged in various businesses and three independent brands, "Batar Jewelery," "Global Crown" and "Show King." It has more than 400 franchise and retail stores that cover more than 85 percent of China.

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