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WOW Room Takes IE Business School's Commitment to Technology Immersion in Learning Environments to the Next Level


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IE Business School

20 Oct, 2016, 14:30 GMT

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Martin Boehm, Professor and Dean of Programs at IE Business School, in the School's new Wow Room / Martin Boehm, Professor und Dean of Programs an der IE Business School, im neuen Wow Room der Schule (PRNewsFoto/IE Business School)

MADRID, October 20, 2016 /PRNewswire/ --

The first of its kind in Europe, the project uses artificial intelligence, simulations, big data, interactive robots, and holograms

IE Business School (http://www.ie.edu/business-school) has launched its WOW Room, a futuristic learning space that combines the School's teaching excellence with the latest generation technologies. With this project, unique in Europe, IE further strengthens its commitment to innovation and breaks with traditional onsite, blended, and online education models. The WOW Room transforms the learning experience through elements that include artificial intelligence, simulations in real time, big data analysis, interactive robots, emotion recognition systems, and the presence of experts using holograms.

     (Photo: http://photos.prnewswire.com/prnh/20161020/430834 )

"The WOW Room brings the future of learning forward. Technology is revolutionizing our lives and we are moving in the direction it is taking us," says Diego Alcázar Benjumea, Vice President of IE Business School. "We have invested 25 million euros in innovative learning projects over the last 15 years, a strategy which has gained us recognition as the best business school in the world for online MBAs. The WOW Room will simulate real situations in which some 100 professors and over 1,000 students from 130 countries will take part over the course of the first year. For example, students will take decisions under pressure, find themselves in the midst of business crises, be required to define production processes in factory environments, negotiate war situations, and resolve diplomatic conflicts between countries." 

Professors will either be physically present in the WOW Room or will be projected in hologram form and moved around the room by a robot in order to interact with students. In addition to simulations, professors will use artificial intelligence and big data analysis on large screens. They will receive student participation statistics and propose votes on subjects of debate to promote collaboration. All classes will be recorded to enable subsequent access and reviewing of content.

The WOW Room is a physical space located on IE's Madrid campus with 48 screens that comprise a digital tapestry of 45m2 shaped in the form of a "U" with up to 200 degree vision. The hardware includes two tactile screens and cameras for recording and editing sessions in real time. The WOW Room team works with latest generation computers, SyncRTC servers, robots, and holographic projectors. The WOW Room benefits from a SyncRTC video collaboration platform customized specifically for the project as well as advanced video collaboration solutions that require low broadband so students can participate with any kind of device anywhere in the world.

About IE  

IE (http://www.ie.edu) is a pioneering institution in Europe in terms of the development of innovative learning models and launched its e-learning unit, IE Learning Net, in 2002. Since then, more than 3,000 undergraduate and postgraduate students participate each year in online modules as part of their presential or blended programs. IE Business School was the first (http://www.ie.edu/business-school) in Spain to run MOOCs on Coursera, a world leader in open online education, with 200,000 participants in over 150 countries.  Moreover, IE Business School is the No. 1 school in the world in the Financial Times ranking of Online MBAs, having held the position for the last 3 years.

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