Winning Jeans - New Look Competition Ends With a Flourish as Winner is Announced

LONDON, October 11, 2012 /PRNewswire/ --

Denim delights New Look as bloggers show their style

New Look's competition #denimcomp has drawn to its close and with it a wonderful range of denim-based creations have been born.

It was another opportunity to showcase some of the best bloggers out there and their stylish expertise when it comes to revamping the classic pair of women's jeans.  The competition was hosted on the beautiful Sparkle Fashion Blog, who publishes a dynamic and visually stunning blog, full of ideas and fashion sense.

New Look continually specialise in the best high street trends, representing the British High Street as a forward-thinking and innovative influence. Their range of jeans, shoes and these gorgeous dresses, resonate with the impact of high fashion in accessible styles.

To launch their fantastic new collection of jeans, New Look asked entrants to create an outfit for any occasion with items from their ranges. This could include any item from any collection, selecting towering shoes, leather black jackets, belts and beautifully designed coats.

The requirement was simple: to assemble a standout outfit, rich in stylish imagination, ideas and innovation, in addition to a homage to New Look's aesthetic of classy cool.

Entrants were asked to publish their outfits to their blog and ensure they mentioned the link to the host blog's post and the New Look store. They also had to Tweet the blog post with #denimcomp and to follow the hashtag for inspiration from other bloggers.

A winning pair of jeans for every day...

The winner, who pens alivegurl.blogspot.com, showcased a wonderful wardrobe, with a unique and charming approach to New Look's Lee Lipstick Red Jade Skinny Jean. Bivi showcases the versatility of the red skinnies by including them in 'Campus Life', 'Running Errands' and 'Meet Ups' situations. She wins a generous £200 and a pair of jeans for her project.

Nine runners up are also the proud recipients of New Look's new jeans for their autumn wardrobes, details of the runner's up can be found here.

New Look would like to thank all the bloggers who entered and add a further congratulations to the winners! It's another wonderful way New Look work with bloggers that keeps high street fashion inventive, fun and current.

About New Look

New Look are award winning fashion retailers, and offer a wide choice of clothing to suit all tastes. From jackets to handbags, maternity clothes to jumpsuits, mens shoes to kidswear, New Look offers glamorous clothing at affordable prices.