Voice Group Offers Positive Outlook Through Lead Generation Despite a Dip in Business Confidence

SHEFFIELD, England, August 16, 2012 /PRNewswire/ --

Voice Groups reveals the benefits of using outsourcers to generate leads

A recent survey of businesses in the UK found confidence is declining and pointing towards negative growth. According to the latest Business Trends report by accountants and business advisors BDO, the Optimism Index has fallen to 93.1 below the 95 positive growth mark. Voice Group, an award-winning contact centre services and marketing solutions firm, offers a solution to the doom and gloom. It advises companies seeking business lead generation and appointment making in this tough economic climate to turn to its services to make use of its highly trained and skilled staff. Voice Group has highlighted the benefits of using outsources to provide lead generation.

It says one of the biggest advantages of using outsourcers stems from specialisation. While a utilities firm is good at providing utilities, it might not be adept at lead generation. It puts all its eggs into the utilities basket in order to be the best gas or electric supplier it can be. At the same time, Voice Group devotes all its efforts into contact centre services. Because it specialises in market research, appointment making and business lead generation it can offer premium level services which a utility company for example will not have the means to do in house.

The second advantage is lower prices. Because Voice Group's staff is highly trained and specialised they provide an efficient service that can deliver a lucrative rate of return. Because of the training available to Voice Group's staff, accuracy and results are not compromised by speed.  

The third advantage is time. Most large companies don't have the time to train their own staff to generate leads. They also don't have the time to do all the necessary market research to find leads likely to convert. If a company does choose to undertake its own lead generation therefore, it is likely to be less time efficient because a less targeted approach is more likely. Voice Group makes efficient use of time to research consumers and B2B clients in order to filter out those unlikely to convert. By being time efficient, Voice Group is cost efficient.

Jon Wall, Chantrey House, 798 Chesterfield Road, Sheffield, S8 0SF, Telephone: +44(0)114-321-0000