VIX Launch New Brand and Complete Mobility Solution

MELBOURNE, Australia, October 4, 2011 /PRNewswire/ --

Vix Technology has announced the integration of Vix Technology, Vix ERG and VIX ACIS into one business and one brand: Vix.

"It is an exciting time for our business. We have spent the last 12 months integrating all our mobility products from around the world to now be able to offer one complete mobility solution. The Vix integrated mobility platform delivers on all mobility needs, be they Automated Fare Collection, Transit Clearing House, Real Time Passenger Information Systems or Intelligent Transport Systems," said Steve Gallagher, Vix Chief Executive Officer.

Along with the new integrated mobility platform the branding for the business has been changed. The new 'pinwheel' logo has been developed to reflect the unified new business and the six core values of Vix. "We wanted to signal to both our staff and customers that things have changed both in the way we service our clients and our product offer. This new logo and approach to branding is one of the tools that will help us achieve this."

"As an award winning business in the transit and mobility sector, Vix has already proven we can deliver for our clients. We plan to continue to transform the way people connect and commute around the world. Our new branding has a look as innovative as our solutions for our clients."

With offices in 14 countries around the world, Vix is an international provider of market-leading products and services to both the public and private sectors. Vix builds market-leading product development and services businesses that develop and operate specialised, mission-critical solutions for the payments, telecommunications and transportation industries. Over it's 24 years, Vix has developed world leading systems such as the Hong Kong Octopus Card, Singapore EzLink, Beijing ACC and the Melbourne Metcard.

For further information please contact:
Nick Crews - Marketing and Communications Manager, Vix
Email: ncrews@vixtechnology.com
Phone: +61-2-9018-4351

Website: http://www.vixtechnology.com

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