BURNABY, Canada, November 4, 2014 /PRNewswire/ --
Increasing Penetration of Smartphones Coupled With Price Wars Among Major Competitors to Drive Smartphone Market in the UAE During 2014-19
According to the recently published report by TechSci Research, "UAE Smartphone Market Forecast & Opportunities, 2019", the smartphone market in the UAE is forecast to reach USD 9.32 billion in 2019. Growing number of mobile subscribers and rising demand for advanced mobile features like internet on-the-go are the major factors driving the demand for smartphones in the country. With 78% smartphone penetration, UAE has one of the highest smartphone penetration in the MENA (Middle East & North Africa) region. Rising data traffic, increasing demand for enterprise mobility and higher standard of living are the prime factors driving smartphone sales in the country. Global leading companies like Samsung, Sony, Apple and Nokia Microsoft are the leading players in the UAE Smartphone market.
The report reveals that the demand for smartphones with display below 5 inches still dominate the market, holding majority share in volume sales in the country in 2013. However, over the forecast period, phablets with display size above 5 inches are expected to give stiff competition to smartphones in the country.
"Considering the increasing demand for smartphones in the country and rising competition from new entrants like Micromax and Lenovo, major players like Samsung, Nokia and HTC have slashed down the prices of their smartphones. New entrants are coming up with budget smartphones to cater diverse consumer segments in the UAE.", said Mr. Karan Chechi, Research Director with TechSci Research, a global management consulting firm. "In addition, the introduction of 3G & 4G technologies is also expected to encourage more consumers to purchase smartphones", added Mr. Chechi.
"UAE Smartphone Market Forecast & Opportunities, 2019" has evaluated the future growth potential of the smartphone market in the UAE and provides statistics and information on market structure, market trends, market size & share, etc. The report includes smartphone market projections and demand forecasting. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment decision. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities available in the smartphone market in the UAE.
About TechSci Research
TechSci Research is a global market research and consulting company with offices in Canada, UK and India. TechSci Research provides market research consulting services in six verticals - Information Technology, Chemicals, Water & Water Recycling, Consumer Goods & Retail, Automotive and Energy & Power. The company uses proprietary innovative business model that focuses on improved productivity that also ensure the creation of high-quality reports. With more than 100 client engagements with fortune 500 clients, TechSci Research enjoys the status of a premium market research services provider in the industry.
Sales & Marketing Consultant
Contact Phone- +1 646 360 1656
SOURCE TechSci Research