LONDON, November 22, 2011 /PRNewswire/ --

- More festive travellers are booking in advance this year says car hire specialist eRentals.co.uk

With Christmas less than five weeks away, festive travellers aren't leaving anything to chance with car hire specialist eRentals.co.uk reporting advance bookings up 38% for the Christmas and New Year period.

The company says that while traditionally car hire is viewed as a last minute add on, travellers are getting more savvy about the need to book early to get the right vehicle and extras for their trip, with a growing number of people booking six weeks or more ahead.

Top locations for the Christmas 2011/12 holiday season include Geneva, Heathrow Airport, Lisbon, Faro and Manchester Airport, with many holidaymakers visiting friends or family.

Briony Fairbairn of eRentals.co.uk, says: "In the past we've seen a flurry of bookings in the week before Christmas, and while many people may still leave finalising their car hire plans to the last minute, a growing number - particularly families and groups - are being more organised and securing the car they need early on.

"At peak travel times the demand for cars such as people carriers or 4x4s, and extras such as child seats soars, meaning those who book late can be left disappointed.  The fact that we've seen a big jump in the number of travellers booking more than six weeks ahead of their departure date is good news, meaning a better rental experience for those who have specific requirements."

eRentals.co.uk is a specialist car hire company, providing low cost car rental in over 12,000 locations around the World. Committed to finding its customers the best prices, eRentals.co.uk offers a quick and easy search of the latest offers, including Majorca car hire and Lanzarote car hire, for a festive escape in the sun.

For more information visit http://www.erentals.co.uk

About eRentals.co.uk

eRentals.co.uk was launched in 2006 and is a specialist car hire company, providing low cost car rental in over 12,000 locations around the World, in all major countries and tourist destinations.  Committed to finding its customers the best prices, eRentals.co.uk offers a quick and easy search of the latest offers. eRentals.co.uk is operated by Sublime Systems Ltd, a company that specialises in online businesses.

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SOURCE eRentals.co.uk