LONDON, December 21, 2011 /PRNewswire/ --
Toluna today announced figures from the roll-out of their QuickSurveys DIY product. The self-service survey engine plugs into Toluna's proprietary panel communities of 4 million users, and is completely free to use for those that want to survey their own respondents, be it via email, social media or website.
QuickSurveys was one of the first of its kind to market, having launched mid-2011. Key milestones achieved in the first 6 months include 10,000 users, 20,000 surveys done and more than $1 million in revenue.
'It's a fantastic platform for future growth in this fast moving sector. We're constantly delighted by new customers coming to us who are trying out surveys for the first time', said Mark Simon, Managing Director of Toluna's Global Technology Practice, 'but just as frequently we're seeing QuickSurveys meet the needs of more experienced research professionals all over the world. There's a lot of well-known MR firms and big blue chip companies in there. In 2012 we will continue ramping up our efforts with more features and more countries available.'
Simon went on to say that 'Our industry is underestimating the sea change that DIY survey solutions are bringing. As a provider of digital research platforms, Toluna is at the forefront of this revolution, which is the true democratizing force in research right now.'
Find out more at http://www.tolunaquick.com
Toluna combines its online market research panel with industry-leading research technology, enabling organisations to generate valuable customer insight by surveying their target audience quickly and cost effectively. It's popular social voting community site Toluna.com has 4 million members and collects more than 1 million poll votes and opinions a day across 42 countries. Toluna is at the forefront of the quick-feedback market and launched a Global Omnibus product ideal for companies looking for a full-service alternative - find out more at http://www.toluna-group.com
Toluna has offices in the UK, US, France, Germany, The Netherlands, Spain, Israel, Romania, India, Australia, Japan, Hong Kong, Canada.