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      Thought Leaders from Vitamix and Ritz-Carlton Reveal How to Create True Brand Advocates at 13th Annual Customer Contact, East: A Frost & Sullivan Executive MindXchange


      News provided by

      Frost & Sullivan

      22 Mar, 2017, 15:03 GMT

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      Distinguished speakers to share case studies and best practices that will help you build a successful customer experience strategy

      SANTA CLARA, California, March 22, 2017 /PRNewswire/ -- Frost & Sullivan is pleased to announce that Jodi Berg, Ph.D., President and Chief Executive Officer at Vitamix, and John Cashion, Corporate Director, Culture Transformation at the Ritz-Carlton Leadership Center, will be featured speakers at the 13th Annual Customer Contact, East: A Frost & Sullivan Executive MindXchange. The event will take place on April 23rd to 26th, 2017 at the Fort Lauderdale Marriott Harbor Beach Resort & Spa in Fort Lauderdale, Florida.

      To register for the 13th Annual Customer Contact, East: A Frost & Sullivan Executive MindXchange, or to view the event agenda, please click here.

      Dr. Berg will host a Success Story session, Leading Your Company into the Future with a Transformational Customer Experience. She will explore how Vitamix, widely known as an innovator for its products, has built an army of brand ambassadors by cultivating both a deeply engaged workforce and a passionate customer base. Additionally, she will share insights on how Vitamix has leveraged key moments of truth along the customer journey to achieve category leadership and unprecedented levels of growth and engagement.

      Moreover, John Cashion, formerly General Manager at the Ritz - Carlton Residences, will present a keynote, The Ritz-Carlton's Guide to Delivering Memorable Customer Service. He will provide strategic information about how the Ritz-Carlton Hotel Company sets the gold standard in hospitality and customer service worldwide, as well as share their method for fulfilling not only the expressed, but also the unexpressed wishes and needs of customers. Finally, he will offer a guide to creating an anticipatory service that creates passionate brand advocates and will discuss developing a written service strategy to ensure consistency and cultivate customer loyalty.

      This highly interactive event, themed Leveraging Customer Contact as a Strategic Asset, will disclose solutions that address the complex communication needs faced by today's consumer. The event will offer customer contact industry Vice Presidents, Directors, Managers and other senior level executives the opportunity to benefit from:

      • Current case studies and best practices
      • Dynamic collaboration zones
      • Expert panel discussions
      • Peer-to-peer networking opportunities

      For additional information about Customer Contact 2017, East, please email events.us@frost.com.

      About Frost & Sullivan

      Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants. For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community.

      Contact:
      Chiara Carella
      Corporate Communications – Global Director
      P: +44 (0) 207-343-8314
      E: chiara.carella@frost.com 

      http://www.frost.com

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