MADRID, April 28, 2016 /PRNewswire/ --

DES2016, the global leading event on Digital Transformation will be held this May 24^th-26^th in Madrid. This show will reunite the most cutting-edge technology together with the most inspirational and disruptive conferences, with more than 450 recognized experts in Social Business, Digital Leadership, Cybersecurity, Internet of Things or Mobility.

Digital Enterprise Show will become an international reference of digital business and will turn Madrid into the framework of Madrid Digital Enterprise World Capital. DES2016 is expected to have an economic impact over 27 Million Euros to the city of Madrid.

DES2016 will have a large exhibition area where the most important technological brands will provide their knowledge and experience together with their IT solutions and services related to Cloud Computing, Mobility, Big Data & Analitycs, Social Business, Cybersecurity and Internet Of Things, in order to help companies to get through the digital transformation process with success.

3 days of Masterminds Congress, a top-class program that will gather more than 450 speakers with the most inspiring and disruptive talks around digitalization and leadership. A date for executives to improve their skills in order to lead the digital transformation in their organizations.

Moreover, 10 Vertical forums will focus in specific industries such as Banking & Insurance, Media & Communications, Transport & Logistics, Tourism & Hospitality, Cities & Public Sector, Retail, Pharma & Health and Manufacturing & Automotive.

Furthermore, all different professional profiles will have a personalized agenda: the CIOs Summit, a space focused on the challenges all IT managers are facing nowadays to become a key piece on Digital Transformation; the Digital Marketing Planet, a forum aimed to all marketing departments where digital agencies and tech companies are going to display their tools; the Leadership Summit, a meeting between business and political leaders and the European Commissioner for the Digital Economy and Society. The HR Summit, a space to highlight new profiles and skills required, and the Women Leadership on Digital Transformation Summit a session to enhance the role of women as CIOs and IT director.

Israel, guest country 

DES2016 will join Israel as guest country. The Start-up nation will be represented in Madrid by a wide delegation of lead technological companies in cybersecurity and startups, and with an institutional agenda.

Contact: press@des-madrid.com

More information: Press Toolkit - DES 2016

SOURCE The European Digital Enterprise Show