LONDON, April 13, 2015 /PRNewswire/ --

Tendre Deal (meaning 'Soft' Deal for young children) the brainchild of Alexandra de Faucigny, a French expat living in London, is the UK's first members-only online children's boutique selling 100% French designer clothes, toys and other children's accessories. Tendre Deal brings mainly little known independent French brands via regular exclusive 'sales' to British parents who are keen to add a 'French touch' to their children's style.

Alexandra said: "Being a French mother of two girls, I couldn't help but dress them in French clothing brands that I'd grown up with. As I did this, I realised from discussions with other British mothers that there was a real hunger and interest in 'French style'. They associated 'French style' with 'chic' and 'stylish' and wanted advice on what other brands, beyond some very known ones, they could seek out and dress their children in.

"I felt passionate about this as I've always enjoyed adding a 'French touch' to my girl's style. I knew there was a real business opportunity to reflect the UK's wonderful mix of cultures and combine the two aspects of my children's national identities. Tendre Deal was born out of this awareness."

Tendre Deal presents carefully chosen French brands to discerning British parents in a special way. Firstly by giving them a 'boutique' experience via a members only website (http://www.tendredeal.co.uk) where once signed up they have exclusive access to 'chic' brands at affordable prices (with regular exclusive sales events with discounts up to 70% off). Secondly by giving parents information on the brands and establishing the dialogue with them via a blog written by Alexandra. All of the brands showcased are offered in small quantities, for a limited period of time, so parents get very personal boutique experience, with the added benefits of the big discounts.

- Featured already -

January 2015 on TV5 MONDE "Les 24h chrono de l'International"

http://www.mondissimo.com/24h_chrono2015/indexvod.asp?Theme=Londres#sthash.TKXsKVAP.dpbs

February 2015, CWB Online 

http://www.cwb-online.co.uk/Articles/New-VIP-children%E2%80%99s-boutique.aspx

9^th April 2015  Knowing your Business Radio Show 

http://knowingyourbusiness.co.uk/9th-april-2015-knowing-your-business-radio-show/

and on various UK Blogs.

For further information, interviews, photography and a backgrounder on Alexandra, please contact: Alexandra de Faucigny, founder of Tendre Deal Ltd, on +44(0)7882-094-680 or via adefaucigny@gmail.com. Tendre Deal is on Facebook and Twitter @TendreDeal

SOURCE Tendre Deal Ltd