Telecoming Promotes African Edutainment in South Africa

MADRID, October 17, 2018 /PRNewswire/ --

• The European Carrier Billing specialist closes an agreement for the distribution of Bino & Fino's complete episode selection in South Africa.
• Telecoming monetizes digital content in the region since 2015 in partnership with the main mobile operators and the best local content producers.

Telecoming, the European technology company specialised in direct carrier billing technologies, consolidates its position in South Africa's digital edutainment market with Bino & Fino's show.

Telecoming has launched the children's educational programme Bino & Fino aimed at a young local audience in SA. The Nigerian show aims to promote African culture among kids, as well as identity through entertainment.

Bino & Fino, is an educational cartoon that teaches youngsters about African culture, created by Adamu Waziri, Nigerian animator of EVCL. "This show is ideally suited to promote African culture among children and we expect significant uptake," says Mohamed Benhamadi, Telecoming Operations Director for Africa and France in our video and kids' services.

According to Ibrahim Waziri, Head of Business Development at EVCL "We are really happy about this agreement since we believe Telecoming is a solid partner in South Africa. Our agreement will further enhance Bino & Fino's reach in a strategic country."

South Africa currently has 57M inhabitants^[1] and over 28% of its population is under 15 years old^[2]. Therefore, there is a solid target market for this edutainment offer in a growing digital consumption economy. In fact, South Africa has a 68% average mobile subscription penetration.

About Telecoming 

Telecoming is a Spanish company specialized since 2008 in the development of carrier billing technologies aimed at promoting digital consumption. The company's core business areas are digital entertainment, through content partnerships, payment technologies deployment and online advertising, thanks to a professional performance marketing team. Telecoming operates in 8 countries and monetizes digital contents anytime, anywhere and from any device. The firm is ranked among the best Spanish workplaces and has been acknowledged by the London Stock Exchange as one of the most Inspiring European Organizations. Moreover, it's among Europe's 500 fastest growing companies, according to Morningstar's Inc. 5000 Ranking, 2018. More information: www.telecoming.com

1. World Economic Outlook, IMF, 2018

2. World Bank Developmnet Indicators, World Bank, 2018