Talisma Showcases Market Leading Higher Education CRM Software at BETT 2011

BOCA RATON, Florida and LONDON, January 6, 2011 /PRNewswire/ --

Talisma Corporation Pvt. Ltd., a Campus Management Corp. company, announced today that it will be showcasing Talisma(R) CRM, its comprehensive CRM suite for higher education, at the British Education and Training Technology show (BETT), from January 12-15.

Campus Management has successfully implemented its software in more than 1,700 campuses globally. Colleges and universities such as Indiana University, Notre Dame, Charles Sturt University and Keio University, are using the Talisma CRM software system for critical areas such as student recruitment and retention, alumni relations and campaigns for institutional advancement.

"Participating in BETT, the premier education technology conference, is key to our mission to cement Talisma's position as the leading CRM suite for higher education on a global basis," said Raj Mruthyunjayappa, Managing Director of Talisma Corporation, APAC & Europe. "Talisma remains the only CRM software that can empower colleges and universities to serve multiple campuses from a single platform and to manage the entire lifecycle of the student from recruitment through alumni relations."

BETT takes place at Olympia, London and is the world's largest technology-in-education event. In 2010, BETT hosted close to 30,000 visitors and 700 educational exhibitors. Campus Management's Talisma exhibit will be located in Hall Stand SW73. To schedule an interview please contact Danielle DeVoren at +1-212-896-1272 or ddevoren@kcsa.com.

About Talisma Corporation Pvt. Ltd.

Talisma Corporation Pvt. Ltd., is the leading provider of Customer Relationship Management (CRM) software for a wide range of industries. Talisma(R) CRM enables organizations to deliver an exceptional customer experience on a global scale through traditional and digital communications channels. Talisma solutions improve customer satisfaction by integrating the power of email, phone, chat, SMS text messaging, print, portal, and Web self-service with a robust and mature Web services platform, comprehensive analytics, and a system-wide knowledgebase. With thousands of customers, Talisma serves a variety of industries, including higher education, financial services, travel and leisure, government, business process outsourcing (BPO), and recruiting and staffing. Talisma is a fully owned subsidiary of Campus Management Corp., a leader in enterprise software and services. For more information, visit http://www.talisma.com

    
    Contact: Danielle DeVoren
             KCSA Strategic Communications
             +1-212-896-1272/ddevoren@kcsa.com