Accessibility Statement Skip Navigation
  • Resources
  • Blog
  • Journalists
  • +44 (0)20 7454 5110
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All Public Company News
      • All Multimedia News
      • View All News Releases

      • Regulatory News

      • D/A/CH Regulatory News
      • UK Regulatory News
      • View All Regulatory News

  • Business & Money
      • Auto & Transportation

      • Aerospace & Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads & Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking & Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers & Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalisation
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls & Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil & Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defence
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation & Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking & Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers & Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines & Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics & Personal Care
      • Fashion
      • Food & Beverages
      • Furniture & Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewellery
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks & Tourist Attractions
      • Gambling & Casinos
      • Hotels & Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Animal Welfare
      • Corporate Social Responsibility
      • Economic News, Trends & Analysis
      • Education
      • Environmental
      • European Government
      • Labour & Union
      • Natural Disasters
      • Not For Profit
      • Public Safety
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Overview
  • Distribution
  • Paid Placement
  • Multichannel Amplification
  • Disclosure Services
  • SocialBoost
  • Rooms
    • MediaRoom
    • ESG Rooms
  • AI Tools
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Hamburger menu
  • Cision PR Newswire UK provides press release distribution, targeting, monitoring, and marketing services
  • Send a Release
    • Phone

    • +44 (0)20 7454 5110 from 8 AM - 5:30 PM GMT

    • ALL CONTACT INFO
    • Contact Us

      +44 (0)20 7454 5110
      from 8 AM - 5:30 PM GMT

  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • News in Focus
    • Browse News Releases
    • Regulatory News
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
    • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • Overview
  • Distribution
  • Paid Placement
  • Multichannel Amplification
  • Disclosure Services
  • Cision Communications Cloud®
  • AI Tools
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists

Taf-Heem Mask is the first to adhere to the new Dubai Municipality standard for fabric masks


News provided by

Taf-heem

25 Aug, 2020, 02:30 GMT

Share this article

Share toX

Share this article

Share toX

- Taf-heem Masks are the first fabric, re-useable, anti bacterial/anti viral masks that adhere to the regulations and standard set by Dubai Municipality for fabric masks

DUBAI, UAE, Aug. 25, 2020 /PRNewswire/ -- Taf-heem Group is proud to announce the first ever reusable antibacterial/antiviral protective fabric masks that meet the new standard set by Dubai Municipality laboratory in the region.   

Taf-heem masks are made of premium Dri-Fit fabric which is also used by professional sports athletes as it is a high performance polyester fabric with microfibre, which is easy to use, fast drying and can be washed up to 150 times without affecting the performance or quality. The main feature of this breathable coated mask is its active protection which includes an antimicrobial shield against viruses and bacteria. The masks also have the option of a unique zip function that allows wearers to utilize easier breathing in hot conditions or drink water. The Smart971 offers full protection, minimizes cross-contamination, sweat-resistant, comfortable fit and a sustainable eco-friendly alternative due to ease of washing and reuse.

The new standard set by Dubai Municipality was recently published in order to create sustainable safe option for the public, since wearing a mask has become a new norm and part of everyday life. The standard will regulate quality, care, protection, breathability, fabric, filtration, durability and labelling. This will ensure that the public are not duped by false adverts or packaging either. This process and testing is a highly detailed study undertaken by the Dubai Municipality for private and public sector. Stringent quality standards ensure that the information regarding Taf-heem fabric masks have been validated and certified. Aside from the standards set Taf-heem masks have the additional bonus of having antibacterial and Antiviral properties that are resilient up to 150 washes.

Commenting on the success of being the first fabric mask to achieve this standard in the UAE, Sheikh Mohammed Bin Rashid Al Mualla Member of Board  of Taf-heem Group said: "We are extremely proud to be the first fabric mask to achieve this standard in the region. Our aim, as a proud UAE company is to promote standards and regulations where the public can buy our mask and know that we have gone to these extra lengths to test and compile a case study before marketing to the public. We are the first and only fabric mask to be approved to date that adheres to all the standards set by Dubai Municipality.

"Taf-heem aims to promote a preventative solution that is green, sustainable alternative for the environment. As masks now have to be worn everyday, we would like our wearers to know that what we advertise is verified."

As schools and other institutions have now started to operate, Taf-heem masks provide an option where masks can be branded to be a part of a uniform of schools, institutes, corporate, private and public sector. Taf-heem Group has now launched a new comfort range that has antibacterial/antiviral properties with a filter pocket that allows users to create their own protection level. This option is cost effective and affordable and comes in several colours.  

Our mission is to create an option that is durable and a preventative alternative that will assist to reduce landfill issues following the Covid 19 pandemic and a perfect substitute for the daily disposable masks. Taf-heem Group are also launching lab coats, uniforms and abayas with the same antibacterial and antiviral properties to support the #staysafe prevention plan.

The different types of Taf-heem Smart971 masks available are: the VIP (AED 99), Standard (AED 85) , Comfort with filter pouch insert (AED 49) and Kids (AED 39). Care instructions of the mask are to handwash with household soap, dry naturally and avoid tumble drying. Prayer Mat (AED 199).

Link to the Images: https://www.dropbox.com/s/fsdvxfq3knabcpn/Taf-heem%20Mask%20-%20Press%20Release.jpg?dl=0

Certification: https://bit.ly/Taf-heem_DubaiMunicipality

Website: www.smart971.com

For more information, contact: info@taf-heem.com

About SMART971 Taf-heem masks

Smart971 powered by Taf-heem brings to the market, the first UAE tested thin breathe-easy mask with antimicrobial properties that allows you to eat and drink without removing your shield. Designed for your comfort and well-being, our reusable masks are created with an innovative dri-fit fabric, ensuring you feel comfortable in the summer months. All our masks are Nano-Coated, giving you the highest Antiviral and Antibacterial protection so that viruses and bacteria stay at bay. With the same technology, we have also launched the Taf-heem prayer mat that gives the same long term protection from germs, bacteria and viruses.

Website: http://www.smart971.com/

Instagram/Facebook:

https://www.instagram.com/smart971masks/

https://www.facebook.com/Smart971

About Taf-heem and Taf-heem Medical

TAF-HEEM is a program as per the UAE standard that provides awareness, education, and guidance prior to leaving your country of origin via pre orientation education programs. Taf-heem aim is to reduce the cost of migration by offering training/skill set programs and a centralised dashboard of data to rate workers CVs/skills and agent performance in order to regulate costs of migration. The aim is to educate workers on their rights and well-being so they can make an educated decision about working abroad before they leave their home country.

TAF-HEEM Medical trading also under Taf-heem group was created as a result of the pandemic in order to diversify strategy and future business to create the TAF-HEEM #preventionplan. This plan starts with providing PCR testing using only UAE approved products, Taf-heem insurance covering repatriation and tourists with the correct insurance according to UAE immigration standards and then provision of a long term sustainable protective Taf-heem mask which can be used to fly or to work without the expense or inconvenience of disposable masks and lastly the Taf-heem prayer mat which offers the same antibacterial/antiviral  protection to allow you to fulfil prayers using a sustainable preventative alternative to disposable mats.

TAF-HEEM aims to enhance the importance of raising awareness and guidance with extensive Pre-departure orientation programs, Skilled training and low cost migration and now encompassing the consequences of Covid19, the Taf-heem #preventionplan hopes to rebuild confidence to continue with everyday normal life and ambitions.

Modal title

Contact PR Newswire

  • +44 (0)20 7454 5110
    from 8 AM - 5:30 PM GMT
  • General Enquiries
  • Media Enquiries
  • Partnerships

Products

  • Content Distribution
  • Multimedia Services
  • Disclosure Services
  • Cision Communications Cloud®

About

  • About PR Newswire
  • About Cision
  • Partnering Opportunities
  • Careers
  • Accessibility Statement
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United States
  • Vietnam

My Services

  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
  • Data Privacy

Do not sell or share my personal information:

  • Submit via Privacy@cision.com 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
+44 (0)20 7454 5110
from 8 AM - 5:30 PM GMT
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 PR Newswire Europe Limited. All Rights Reserved. A Cision company.