Sapiens Launches Sapiens Brain, the Insurance-Native AI Foundation Powering SapiensAIP

Built on more than 40 years of insurance domain expertise, Sapiens Brain eliminates AI hallucinations and drift to deliver accurate, explainable decisioning at enterprise scale

LONDON, Oct. 6, 2026 /PRNewswire/ -- Sapiens International Corporation N.V. ("Sapiens") today launched Sapiens Brain, the proprietary AI foundation at the heart of SapiensAIP, the company's recently announced AI platform for the insurance industry. Sapiens Brain codifies decades of Sapiens' insurance domain expertise – including millions of lines of code, product documentation and design artefacts – into an insurance-native foundation that grounds AI models in the language, logic and regulatory reality of insurance. 

"There's a unique pressure within our industry to modernise, and AI is the key to unlocking that," said Paul Wheeler, Chief Executive Officer, Sapiens. "To be a disruptive player in insurance, we have taken AI further than any of our competitors. The unique combination of SapiensAIP and Sapiens Brain allows agents built outside our core systems to behave as though they were born within them – grafted back in like tissue, not bolted on like a robotic limb." 

Sapiens Brain: An Insurance-Native Knowledge Graph 

Sapiens Brain is built as an interconnected memory system, modelled on the way a human brain links what it knows. Where a general-purpose AI model has learned insurance second-hand from the open internet, Sapiens Brain gives it decades of first-hand insurance memory to reason with: the products, the logic, the edge cases and the regulatory reality accumulated across 40 years of building and running insurance systems. The Sapiens Brain for Sapiens Life, for example, draws on extensive product history. This is a depth of insurance-specific memory a new entrant would need years to accumulate. 

"It's not an accident that we call it Sapiens Brain," said Glen Ceniza, Chief Technology Officer, Sapiens. "A human brain is a system of interconnected memory, and that's exactly how we've engineered our product. AI models today are extraordinary, but a model by itself doesn't understand insurance – what it knows, it's learned from the open internet, with no ontology to reason inside. Without this grounding, a model will drift and hallucinate, however capable it is. Sapiens Brain gives the model the insurance-specific memory that's grounded, cited and hallucination-resistant by construction enabling it to reason accurately, consistently and with explainability, which is exactly the standard this industry demands." 

SapiensAIP: Built to Move at the Speed of AI 

Sapiens made a deliberate architectural decision to build SapiensAIP, and the agents that run on Sapiens Brain, outside of its core insurance systems. Core platforms are designed for the stability and control that core systems require whereas AI is evolving multiple times a day. By exposing its core systems through Model Context Protocol (MCP), Sapiens enables the SapiensAIP agents to integrate natively with its core suite without the rigid, manual mapping of traditional APIs while releasing new AI capability at the pace the technology demands, rather than the quarterly cycle of a core release. 

"SapiensAIP gives us access to value at a pace that's relevant for AI. We're not just making existing processes faster we're rethinking what's possible in claims, underwriting, migration and configuration, which gives our customers the certainty and clarity they've never had before," said Wheeler. 

According to Karlyn Carnahan, Head of Insurance, North America, Celent, "Agentic AI won't simply make insurance processes faster - it will change how work gets done. As agents take on more of the coordination, information gathering and routine execution, human expertise can shift to the decisions where judgment creates the greatest value. The competitive advantage won't come from having the most AI; it will come from redesigning the business to use it well." 

Janes Du Toit, CIO of South African insurance provider MiWay, said: "The opportunity isn't just to automate insurance - it's to remove the parts that don't create value, so our people can focus on the parts that do. Used well, AI may make us more human, not less. At MiWay, we see the Sapiens Brain as providing the intelligent foundation for many of our use cases." 

Setting a New Standard for Trust and Safety in Insurance AI 

Sapiens Brain and SapiensAIP are designed to meet, not merely accommodate, the standards of a highly regulated industry, with full audit trails and agent inspection logging every decision and reasoning chain its AI produces.  

"In this industry, AI is held to a higher standard than people are, and rightly so," said Ceniza. "That's why every decision our agents make is logged and auditable, and why we deploy fit-for-purpose, domain-tuned models for contained tasks rather than one frontier model let loose across an entire workflow. Trust in AI comes from a quality standard – accurate decisioning, consistency and explainability – and that's the benchmark Sapiens is setting for the market." 

"This is the start of a new era in insurance," said Wheeler. "We believe insurers will look back on this moment as the point when a genuinely new insurance experience began." 

About Sapiens 

Sapiens is a global leader of AI-centric, SaaS-based insurance software, delivering hyper-relevant experiences that are efficient, compliant, and innovative. With agile intelligence, Sapiens' solutions turn real-time data and human insight into precise action at every moment, across every risk. The Sapiens platform includes agentic workflows accelerating every capability across policy, underwriting, claims, reinsurance, decisioning, finance and compliance. With more than 600 insurers in over 30 countries running on Sapiens, our deep industry expertise is the foundation of our long-term relationships, from initial implementation through to modernisation and market transformation. Sapiens is headquartered in London, serving customers in property and casualty, life, reinsurance, specialty, and workers' compensation from offices across North America, Europe, Asia Pacific and the Middle East including Israel where the company was founded. For more information, please visit Sapiens.com, or follow us on LinkedIn. 

Media Contact 

Charlotte Otter
Chief Communications Officer, Sapiens
Mobile: +49-175-7072411
Email: Charlotte.Otter@sapiens.com