Sanya Attends the Autumn Leisure Tourism Exhibition in Moscow, Russia

MOSCOW, Sept. 18, 2015 /PRNewswire/ -- The 19th autumn leisure tourism exhibition was held in Moscow, Russia on September 15, 2015. The delegation from Sanya, China, led by Ms. Wang Feifei, the deputy director of Sanya Tourism Development Committee, which consists of eleven tourism enterprises with an international travel business, participated in this event.

Sanya's booth covers an area of 90 square meters, with the theme of "sunshine Hainan - paradise for holiday" and "beautiful Sanya - romantic bay" that highlights the features of the tropical seaside resort. Besides the traditional seaside holiday products and MICE (Meetings, incentives, conferences, and exhibitions) tourism products, the Saya-specific tourism products are on top of the list promoted to the tour operators as well as locals, among which are wedding & honeymoon tours, health tours for experiencing traditional Chinese health care, study & camp tours and more.

Liu Jianming, director of the Moscow Office of China National Tourism Administration (CNTA) said, "The China National Tourism Administration will increase the budget for advertisement in the Russian tourism market, and for special tourism resources and products such as the traditional Chinese health care tour in Sanya, which will be highly recommended to the target audience." Sanya will continuously increase its tourism competiveness by setting up the "one-stop" service system, improving the visa service and perfecting its public and tourist facilities.

Sergei, General Manager of Russia China Travel Agency said that his company is currently discussing with Sanya about a series of issues including setting up the so-called "Friendly Sanya" service standards of trustworthiness travel, keeping up development of Sanya tourism products system, collaborating with travel-related enterprises including hotels, travel agencies and scenic spots to stabilize the prices of tourism service and products so as to continuously improve the quality of Sanya tourism.

Sanya is going to leverage the power of international social media platforms to do interactive marketing and work with Sanya local hotels and airline companies to provide Russian tourists with some special offers of tourism products in the future.