Research and Markets - Global Mobile Messaging Apps Strategic Analysis Report 2015-2022 - Leading Players are Apple, Coolpad, HTC, Huawei, Lenovo, LG, Motorola, Samsung, Sony, Xiaomi & ZTE
DUBLIN, August 8, 2016 /PRNewswire/ --
Research and Markets has announced the addition of the "Mobile Messaging Apps - Global Strategic Analysis" report to their offering.
This report analyzes the worldwide markets for Mobile Messaging Apps in Number of Users (in Thousands). The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America.
Annual estimates and forecasts are provided for the period 2014 through 2020. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs.
The report profiles 118 companies including many key and niche players such as:
- Alibaba Group Holding Limited (China)
- Apple Inc. (US)
- BlackBerry Limited (Canada)
- Facebook, Inc. (US)
- WhatsApp Inc. (US)
- Hike Ltd. (India)
- Kakao Corp. (South Korea)
- Kik Interactive Inc. (Canada)
- LINE Corporation (Japan)
- Myriad Group AG (Switzerland)
- Nimbuzz Technologies India Pvt. Ltd. (India)
- Skype Technologies (Luxembourg)
- Snapchat, Inc. (US)
- Tango (US)
- Telegram Messenger LLP (Germany)
- Tencent Holdings Limited (China)
- Viber Media S.à r.l (Cyprus)
- Yahoo!, Inc. (US)
Key Topics Covered:
1. INDUSTRY OVERVIEW
Increased Inclination towards Social Connectedness' Builds Momentum for Messaging Apps
Growing Penetration of Smartphones Turbo Charges Market Growth
Messaging Apps Benefit from Growing Tablet Sales
Positive Trend in Mobile Internet Usage Patterns Elevates Market Prospects
2. COMPETITIVE SCENARIO
Mobile Messaging: A Market Characterized by Large Number of Vendors
Facebook & Tencent Lead the Global Messaging App Market
Facebook Messenger
Select Leading Mobile Messaging Apps and Features: A Snapshot
Regional Dominance: A Key Characteristic of the Market
An Overview of Select Other Popular Messaging Apps
Blackberry Messenger
Hike Messenger
Kakaotalk
Line
MessageMe
Nimbuzz
Skype
Snapchat
Telegram
Viber
Vendors Roll-Out Lightweight Versions to Enhance Audience Base
Market Sees Rise in M&A Activity
Select Merger & Acquisition (M&A) Deals in the Mobile Messaging Apps Market (2013-2015)
3. REVENUE CREATION & MONETIZATION OPPORTUNITIES
Advertising: A Primary Revenue Generation Channel for Messaging Apps
High Tide in Mobile Advertisement Vertical to Accelerate Ad Volumes in Messaging Apps
Content Marketing Emerges as a Viable Revenue Generation Channel
App Vendors Focus on Stickers to Generate Additional Revenues
Payment Services Extend Novel Monetization Opportunities
4. NOTEWORTHY MARKET TRENDS & GROWTH DRIVERS
Messaging Apps Emerge as Next Logical Extension of Social Networking
Messaging Apps to Surpass SMS as Primary Messaging Medium
Ephemeral Apps Seek Market Prominence
Cloud-based Messaging Apps Exhibit Potential Opportunities
Security Emerges as Main Focus Area in Mobile Messaging
Market Sees Growing Demand for Apps with Advanced Security Features
Messaging Apps Gain Precedence in Enterprise Environments
Ongoing Changes in Organizational Structure Instigate a Strong Business Case for Messaging Apps
Mainstream Image of Enterprise Mobility Extends Opportunities for Messaging Apps
Increased Reliance on BYOD Props Up Demand for Messaging Apps
Key Factors Encouraging BYOD Trend among Enterprises Ranked by Importance Attached by Enterprises
Messaging Apps for Wearables: The New Fad
5. AN OVERVIEW OF GLOBAL SMARTPHONES MARKET
Smartphones: Communicating the Smart Way'
Versatility': The Hallmark of Smartphones
Product Innovations: Hallmark of Smartphones Market
Favorable Demographic Trends Strengthen Market Prospects
Developing Countries Continue to Drive Smartphone Market Growth
China: The World's Largest Smartphones Market
India: The Fastest Growing Smartphone Market in the World
Smartphones Marketplace: Extremely Competitive
Samsung and Apple Face Increasing Competition from Chinese Brands
6. PRODUCT OVERVIEW
Introduction
Key Features
Convenient Messaging
Voice Chat
Video Chat
Photo Sharing
Location Sharing
Group Conversations
Stickers
Read Notifications
Cross-Platform Functionality
Advantages
Free Service
No Need for Cellular Connectivity
Seamless Conversations
Flexible Sharing of Content
High Engagement Levels
Superior User Experience
Limitations
Need for Internet Connectivity
Communication Only with Pre-Existing Connections
Both the Parties Should Have Same App
7. PRODUCT INTRODUCTIONS/LAUNCHES
LinkedIn Launches Lookup
SOMA Messenger Launches Messaging App
Everbridge Unveils HipaaChat Mobile Messaging App
Acumen Innovations Unveils Safekeep
TigerText Introduces TigerText for Apple Watch
reTXT Labs Introduces reTXT Mobile Messaging App
Microsoft Rolls Out Skype for Business for iPhone and iPad Business Users
Microsoft Unveils Skype Messaging Apps for Windows 10
PingTank Launches 2D/3D Animated Messaging App for iOS
Viber Launches Services for Businesses
Yahoo Unveils Livetext Mobile Messaging App
GetClose Offers GetClose Messaging App on iOS App Store
Sparkcentral Introduces Mobile In-App Messaging Solution for Enterprises
SecureCom Mobile Launches SecureCom Private Messaging App for iOS
Line Introduces Line Lite
Myriad Group Introduces New Version of msngr
Hike Introduces New Voice-Calling Feature on Hike Android App
Quikr Rolls Out Quikr Nxt Messaging Application
Truecaller Launches Truemessenger
Reliance Jio Infocomm Introduces Jio Chat
PChome Online Releases PChome IM
Mobilink Launches Urdu Version of WhatsApp Android Messaging App
Social Ink Introduces Ink Messenger
Autodesk Launches Autodesk Instant Mobile Messaging App for Enterprises
Path Releases Path Talk Messaging App
AirWatch Introduces AirWatch Chat
Spok Introduces Spok Mobile Version 4.0
FlareWorks Launches Flares
Chaatz Unveils Chaatz for Google Glass
4talk Global Rolls Out iOS Support for Cross-Platform Cloud Messaging Service
Inbox Messenger Rolls Out Advanced Messaging App
Open Garden Unveils New Features for FireChat Messaging App
John McAfee Introduces Chadder
Fleksy Releases Fleksy Messenger App
SecureCom Mobile Unveils SecureCom Text Messaging App
Validian to Develop Secure Mobile Messaging App
Deutsche Post Unveils SIMSme
Golden Frog Unveils Cyphr
Telekom Malaysia Launches HyppMe
comiXchat Announces Availability on iOS, Android and Windows Platforms
Facebook Launches Slingshot
KakaoTalk to Launch News Content Service
Samsung Rolls Out ChatON v.3.5
Iusacell Launches Messaging App
Mobli Media Unveils MIRAGE 2.0
AnswerFirst Communications Rolls Out miSecure Messaging
Acesse Unveils YouChat
Sprint Introduces Messaging Plus Mobile Messaging App
Orange Introduces Libon Messaging App for Android
TourRadar Introduces Meet Other' for iOS
NetEase and China Telecom Launch Yixin
Sina Launches WeMeet Messaging App
Nimbuzz Rolls Out New Redesigned Nimbuzz Messaging App
8. RECENT INDUSTRY ACTIVITY
Google Snaps Up Jibe Mobile
Photobucket Takes Over Lasso Chat and Photo Messaging Application
SignalShare Snaps Up Incubite
Hike Takes Over Zip Phone
Tencent Holdings Invests in Kik Interactive
Fundamental Applications Takes Over Foro Technologies
BlockTrail Takes Over SendChat
Facebook Takes Over WhatsApp
Google Takes Over Emu
Path Talk Acquires TalkTo
Yahoo Takes Over MessageMe
Alibaba Invests in Tango
Yahoo Snaps Up Blink
Dropbox Takes Over Droptalk
Rakuten Takes Over Viber
Kakao and Daum Merge to form Daum Kakao
Kirusa Takes Over Saya Mobile
Kirusa Snaps Up Cooltok
China Mobile to Merge Fei Liao and Fetion IM Platforms
One97 Communications Acquires Plustxt
IGAWorks Inks Agreement with Kakao
Globe Telecom Collaborates with Viber
9. FOCUS ON SELECT GLOBAL PLAYERS
10. GLOBAL MARKET PERSPECTIVE
Total Companies Profiled: 118 (including Divisions/Subsidiaries 123)
- The United States (51)
- Canada (5)
- Japan (2)
- Europe (27)
- France (1)
- Germany (4)
- The United Kingdom (3)
- Italy (1)
- Spain (2)
- Rest of Europe (16)
- Asia-Pacific (Excluding Japan) (35)
- Latin America (1)
- Middle East (2)
For more information visit http://www.researchandmarkets.com/research/r2l793/mobile_messaging
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